Creative Strategist

A company is looking for a Creative Strategist who excels in storytelling and performance-driven campaigns.

Key Responsibilities

Lead creative strategy for paid ecommerce campaigns, particularly on Instagram and Facebook

Concept, script, and brief various ad formats to drive engagement and conversion

Analyze performance data to inform new creative iterations and optimize campaigns

Required Qualifications & Skills

4-7+ years of experience in creative strategy, performance marketing, or brand marketing within ecommerce or wellness

Proven experience creating ad campaigns for Instagram

Strong portfolio demonstrating storytelling, strategy, and conversion thinking

Experience collaborating with influencers for content creation and evaluation

Analytical ability to interpret data and provide actionable creative direction