Product Marketing Manager

Benefits : 401(k)

401(k) matching

Bonus based on performance

Company parties

Competitive salary

Dental insurance

Employee discounts

Flexible schedule

Free food & snacks

Free uniforms

Health insurance

Paid time off

Profit sharing

Vision insurance

Wellness resources

About the Company

Do you want to make a difference in the lives of people and their pets? What about having the opportunity to connect with others across the world, full of stimulating discussions, and making impactful contributions? If this is how you see your career, HICC is the place to be!

About the Role

We're looking for a talented product marketing manager to help drive growth, education, and awareness in the pet care market through the development and execution of strategic product marketing activities. As a part of our HICC marketing team and working closely with the brand managers and the content team from HQ, below is a sample of what you will experience and expect to accomplish :

Responsibilities

Product Owner - Strategy (50%)

Act as a chief revenue officer for products at HICC Pet

Refine product strategy

Sets business and technology goals for the product

Collaborate with the HQ product team to create a multi-year road map for product capability across regions, ID gaps in resource needs (if applicable)

Acts as the primary point of contact for global product resource planning and queue prioritization

Lead monthly steering committee meetings

Ensure experience and design consistent with HICC's brand and legal requirements

Product Analytics (25%)

Establish and regularly review key KPIs - where measurement does not exist, work with local teams to establish a plan to begin measuring regularly.

Uses data to develop insights and lead experience and shopping decisions

Governance and Training (15%)

Collaborate cross-functionally to ensure uninterrupted provision of product data to product instances in an automated fashion

Establish a cadence of data audit / review with cross-functional teams

Lead efforts to create and maintain training resources for both internal and external stakeholders

Leads development and sharing of tool best practices

Process Improvement (10%)

Participate in the transition to the Agile development cycle

Streamline existing and create new processes between Marketing and Business

Qualifications :

BS / BA degree or higher

3+ years of experience in product marketing or product management

Bilingual in Chinese is required

Proven records of strong digital consumer experience executions

Bilingual in Mandarin Chinese and English is a must

Tool Requirements : Shopify or other eCommerce platforms, A / B testing tools, chatbots, Google Analytics, HubSpot

Good understanding of strategic business stakes and a true customer-first mindset

Strong verbal and written communication skills

Proven ability to work efficiently with stakeholders, both internally and externally, and across different geographies

Solution-oriented, able to manage ambiguity

Analytical and process-oriented

Pay range and compensation package : $95,000-$130,000

HICC America Corp. is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to status as a protected veteran or a qualified individual with a disability, or other protected status such as race, color, religion, sex, sexual orientation, gender identity, national origin or age.

HICC America Corp. has adopted a drug-free workplace policy. Working under the influence of drugs or alcohol is not permitted.

Any employment offer from HICC America Corp. is contingent upon the candidate having and maintaining a valid U.S. Work Authorization status throughout employment.

Flexible work from home options available.