Growth Product Marketing Manager

Growth Product Marketing Manager

Job Description :

We are seeking a strategic and execution-oriented Growth Product Marketing Manager to drive the go-to-market (GTM) strategy, revenue planning, and partner enablement for our Sage Supply Chain Intelligence (SSCI) and Sage Distribution & Manufacturing Operations (SDMO) software Value-Added Reseller (VAR) channel. This channel is a critical growth engine, expanding our reach into mid-market organizations that match our ideal customer profile (ICP) and require scalable, cloud-based ERP and financial solutions.

As the portfolio grows, complexity increases in aligning channel sales, partner marketing, and product teams to achieve predictable revenue growth. In this role, you will drive focused execution, ensure robust forecasting, and strengthen collaboration with key VAR partners, expanding market share and maximizing customer lifetime value.

This is a Hybrid role based on-site 3 days per week in Atlanta, GA or Austin, TX.

Key Responsibilities :

• Develop and execute the GTM strategy for the VAR channel, ensuring alignment with ICP and long-range growth objectives.
• Own revenue planning, forecasting, and reporting for the VAR channel. Partner closely with Commercial Operations, Finance, and Channel Sales to surface risks, identify opportunities, and drive timely course corrections.
• Build and maintain an actionable ICP-driven growth framework to help VARs target, acquire, and expand high-fit accounts.
• Design and deliver scalable partner enablement programs, co-selling motions, and co-marketing campaigns that accelerate pipeline generation and deal velocity.
• Collaborate cross-functionally to resolve execution blockers and ensure VARs have clear messaging, sales plays, and product positioning that differentiate Sage SSCI and SDMO in the market.
• Serve as the strategic advisor to the VP of VAR Channel and Regional Partner Managers on annual planning, territory strategy, partner health reviews, and business development initiatives.
• Drive continuous improvement of processes, tools, and insights to enhance decision-making, forecast accuracy, and partner accountability.
• Represent the SSCI and SDMO VAR channel in business reviews with senior leadership, providing actionable recommendations and performance insights.

Requirements :

Plenty of perks :

What it’s like to work at Sage :

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Function : Routes to Revenue

Country : United States

Office Location : Atlanta;Austin

Work Place type : Hybrid

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Equal Employment Opportunity (EEO)

Sage is committed to Equal Employment Opportunity and providing reasonable accommodations to applicants with physical and / or mental disabilities.

In order to provide equal employment and advancement opportunities to all individuals, employment decisions at Sage will be based on merit, qualifications, and abilities. Sage does not discriminate in employment opportunities or practices on the basis of race, color, religion, sex, national origin, age, protected disability, veteran status, sexual orientation, gender identity, genetic information, or any other characteristic protected by applicable law.