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Business Development Manager
Business Development ManagerreFOCUS Marketing • Perkasie, PA, US
Business Development Manager

Business Development Manager

reFOCUS Marketing • Perkasie, PA, US
19 hours ago
Job type
  • Full-time
Job description

About Us

reFOCUS Marketing is a fast-growing inbound marketing agency that helps service-based businesses and digital-first brands become the undisputed go-to authority in their market. From real estate teams / brokerages and business coaches to e-commerce brands and CPG startups, we specialize in building omnipresent marketing engines that generate consistent leads and create category leaders.

And, we're growing fast!

We're looking for a Business Development Manager (BDM) who can drive meaningful conversations, book qualified strategy sessions, and help connect dream clients with our high-impact services. This is a sales role for someone who loves consultative selling and is obsessed with value-first outreach.

What You'll Be Doing

This is a proactive outbound sales role - you'll generate conversations, open doors, and fill your own calendar (and pipeline).

This is not an account management or SDR support role. This is full-cycle outbound prospecting, booking, and closing. You'll take prospects from cold outreach to signed client — with support from our leadership team along the way.

If you love the outbound sales game, this is your playground.

  • Prospecting and initiating cold outreach daily via LinkedIn, Instagram, Facebook, and cold calls
  • Crafting personalized DMs, voice notes, and emails that open conversations and drive curiosity
  • Booking qualified strategy calls with business owners who are a strong fit for our services
  • Managing and tracking outreach inside our CRM (we'll train you on the tech)
  • Following proven messaging frameworks (and bringing your own creativity too)
  • Working closely with the Marketing and Sales team to refine targeting and outreach strategies
  • Reporting weekly on your activity, booked calls, and opportunities created

Who You Are

  • You're not afraid of hearing "no," and you treat every conversation as an opportunity to learn or win.
  • You're coachable, proactive, and comfortable working in a fast-paced environment.
  • You have 2+ years of experience in outbound sales, lead generation, or business development (bonus points for agency sales experience).
  • You're confident on camera and in writing - video DMs, emails, and voice notes are part of your tool belt.
  • You're systems-oriented and able to work inside a CRM daily without dropping the ball.
  • You're excited by the idea of helping small business owners grow, and you believe in the power of digital marketing.
  • You don't need daily check-ins to stay motivated - you're a self-starter who thrives in a flexible / remote environment.

    • What Success Looks Like (First 90 Days)

  • Consistently booking 2–4 qualified strategy calls per week
  • Sending 100+ quality outbound touchpoints per day across DM, email, and phone
  • Collaborating with the team to improve targeting, messaging, and pipeline velocity

    • What We Offer

  • Competitive compensation (100% commission with uncapped comp structure and performance kickers)
  • 2 new clients per month signed averages $110,000 annually
  • Fully remote work with a flexible schedule
  • Proven playbooks, scripts, and tech tools to support your success
  • Access to our internal training library, marketing team, and weekly team calls
  • A fun, collaborative team culture where your voice matters

    • How to Apply

    Submit your application. We'll follow up with qualified candidates to book a short intro call.

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