Job Description
Job Description
Sales Development Representative (SDR) – Remote | High-Earning Potential About Initio Capital
Initio Capital is a next-generation venture firm and growth studio that helps early-stage founders raise capital, build go-to-market systems, and drive revenue.
We work with top B2B SaaS companies in FinTech, MarTech, HRTech, AI, and infrastructure software — founders who are raising Pre-Seed to Series A rounds or seeking to scale revenue.
Our core services include :
Capital Raising Infrastructure – Legal setup, pitch decks, investor outreach across 10,000+ verified investors.
GTM & Revenue Operations – CRM systems, outbound automation, paid ads, and sales enablement.
Venture Studio Support – Product development, technical advisory, recruiting, and compliance.
Role Overview
We’re hiring experienced SDRs who specialize in outbound prospecting via email, LinkedIn, and phone .
Your mission : generate 5 qualified and attended meetings per day — that’s 100+ meetings per month — with startup founders in our target sectors.
This is a remote, performance-based role with uncapped earnings and full support from our internal sales team and tools stack.
Key Responsibilities
Run multi-channel outbound campaigns (cold calls, email sequences, LinkedIn outreach) to generate qualified founder meetings.
Follow structured lead lists, scripts, and cadences — while bringing your own flavor to messaging and follow-up.
Identify decision-makers at early-stage startups and qualify their fit for Initio Capital’s services.
Schedule meetings, confirm attendance, and ensure clean hand-off to the advisory / sales team.
Maintain records in CRM and hit daily / weekly KPIs.
Ideal Candidate
✅ Minimum 1 year of outbound SDR experience (cold calling + email + LinkedIn prospecting).
✅ Proven ability to book and confirm 5+ meetings / day in a sales development role.
✅ Strong written and verbal communication — you’re confident on the phone and in outreach.
✅ Organized, metric-driven, and motivated by performance-based pay.
✅ Comfortable using CRMs, email tools, LinkedIn Sales Nav, and call dialers (we provide all tools + training).
Earnings & KPIs
💰 $100 per qualified and attended meeting
💰 $2,500 per deal closed from your meetings (uncapped commissions)
🎯 Target : 100 meetings / month = $10,000 / month baseline
(Top reps earn significantly more with closed deal bonuses and additional meeting volume.)
We Provide
Pre-built outreach systems, lead lists, and CRM tools
Scripts, templates, and onboarding training
Weekly coaching and daily team support
Career path into Account Executive or Venture Partner roles
How to Apply
If you’ve booked 100+ meetings / month before — or know you can — we want to talk.
Sales Development Rep • San Francisco, CA, US