Ram Regional Advertising Manager

Ram Regional Field Advertising Manager - NEBC Northeast Business Center

Job Description :

The Ram Regional Advertising manager will functionally lead the integration of national marketing, business center marketing plans and incentives, as well as dealer level efforts to maximize the Ram voice in target markets. The role will be essential in developing a coordinated GTM strategy with dealership partners that extend the voice of the Ram brand while at the same time harvesting the demand created at the top of the funnel through national marketing & communication plans. This manager will be instrumental at measuring the impact of demand in the marketplace with standardized reporting. In conjunction with the business center, create programs that both drives sell in and sell through, as well as driving key Ram brand strategies throughout the regional organization and dealerships.

Responsibilities Include :

Heavy integration & partnership with the business centers and dealerships within the region to drive sell in and sell through

Creation of customer messaging strategies and plans that are regional focus and complimentary of national programs in the marketplace

Identify regionally specific target audiences and amplify messaging to them

Partner with Stellantis dealerships improve the Ram customer experience and be the face of Ram brand for customers in your region

Serve as the truck knowledge expert, providing Ram and competitive product information as well as local market intelligence to the business center and national management team

The position will require a self-motivated individual who thrives in a continuously changing environment

This position will require daily travel to cover the designated geography

Our Benefits - Designed with You in Mind Comprehensive Health & Well-being Coverage From your very first day, you'll have access to medical, dental, vision, and prescription drug coverage - ensuring you and your family stay healthy and protected. Generous Paid Time Off We believe in work-life balance. That's why we offer : 17+ paid holidays, including shut-down from December 24th through New Years Day every year. Vacation, float & wellbeing days, sick time and fully paid parental leave when your family needs you most. Competitive Retirement Savings Plans We help you plan for the future with : An employer match on contributions to your 401k, Roth, and Catch-Up plans An employer contribution, even if you don't contribute Income Protection & Insurance Options Benefit from included and optional disability, life, and other insurance programs - because your peace of mind matters. Company Vehicle Lease Program Eligible employees and their immediate families can enjoy company vehicle lease options with included insurance, maintenance, and unlimited mileage. Plus, take advantage of exclusive discounts on Stellantis products. Family Building Benefit We proudly support all paths to parenthood- including fertility and infertility treatments, adoption services, and gestational surrogacy. Support for Your Growth and Giving Back We believe in investing in your future and your passions : Tuition reimbursement Student loan refinancing programs 18 paid volunteer hours each year to make a difference in your community And so much more! When you join us, you're not just building a career - you're joining a company that supports you, inside and outside of work.