Multimedia Account Executive Job at Evening Post in Charleston

About the job Multimedia Account Executive

P OSITION DESCRIPTION : Serves as a Marketing Account Executive (outside sales) within our advertising team. Through this role, the Account Executive is responsible for selling multimedia advertising into The Post and Couriers portfolio of products; exceeding monthly and quarterly sales goals within an assigned territory or client list; developing new business through extensive sales calls and conducting sales assessments; and providing quality service to advertising clients.

RESPONSIBILITIES :

• Serve as outside salesperson within designated sales team, with primary duties of daily selling and account management primarily through consistent outbound sales activity and in-person meetings
• Serve as an outside seller by conducting need analyses, presenting in-person sales proposals, and holding regular client meetings to drive revenue growth
• Focus will be on acquisition of new business and / or long-term contracts
• Achieve assigned monthly sales goals by upselling, prospecting, and developing new business opportunities
• Participation in sales of specialized or targeted products, such as sticky notes, magazines, digital advertising, search engine marketing, etc.
• Growing number of active accounts within the assigned territory or client list
• Increase financial investment per client over a period of time
• Generate and follow-up on sales leads; identify key decision makers
• Create multimedia advertising proposals for prospective customers as needed
• Collaborate with product specialists in presenting needs-based solutions to clients
• Work with staff designers to generate concepts and ensure message accuracy for advertising creative for respective clients
• Track all prospecting efforts and sales in Hubspot CRM tool
• Develop detailed and customized sales plans for clients to meet individual business goals and growth objectives
• Attend staff and sales team meetings as required
• Represent The Post and Courier at company events or at community events and / or networking opportunities as needed
• Perform other duties as requested by management.

Requirements, minimum education level, and experience :

Knowledge, Skills and Abilities :

Physical Requirement : Close eye work, continuous sitting, constant walking, standing, light to moderate lifting 15-30 pounds (per safety policy).