Brand Advertising Manager, Vice President

Brand Advertising Vice President

Are you passionate about brand strategy and creative problem-solving? This role offers the chance to be at the center of Chase's Brand team, promoting innovative ways to amplify the brand and engage customers. You'll lead campaign development and contribute to the team's mission of building a powerful Chase master brand, using your skills in customer insights, strategy, and media planning.

As a Brand Advertising Vice President on the Brand Team, you will have a passion for advertising, creativity, and brand innovation. You will have strong early career experience at an ad agency or brand / advertising function. You will be driven by intellectual curiosity, thrive in the rapidly evolving landscape of advertising and marketing. You will love collaboration, and working across teams to successfully execute high performing brand and advertising content.

Job responsibilities :

• Maintain an understanding of Chase brand purpose, strategy, and standards to facilitate effective brand stewardship and cohesion across all go-to-market efforts
• Understand the business and marketing objectives, championing brand solutions to deliver on business goals
• Develop and grow strong working relationships with line of business partners to provide strategic and tactical brand and advertising support
• Partner with marketing research team to uncover key consumer insights and test creative ideas and work
• Spearhead the development strategy and messaging that sets the course for powerful creative
• Lead and set inspiring direction for our world class creative agency partners to develop integrated, breakthrough advertising and messaging strategies
• Manage production and implementation of advertising and content tactics across integrated channels spanning video, digital, mobile, social, print, audio, out of home
• Partner with functional marketing teams including media, social, digital, PR, and analytics to drive cohesive creative campaigns and measurement through full lifecycle
• Responsible for ensuring legal / compliance / risk and control requirements are met for all campaigns
• Manage creative budgets associated with managed advertising programs

Required qualifications, skills and capabilities

Preferred qualifications, skills and capabilities