Director of Oncology Marketing, Comprehensive Genomic Profiling (CGP)

Job Description

Job Description

Director of Oncology Marketing, Comprehensive Genomic Profiling (CGP) Travel Requirement : Up to 25%

Position Summary : Natera is seeking a Director of Marketing to lead the strategy and execution for its Altera Comprehensive Genomic Profiling (CGP) product and future CGP offerings. This individual will develop differentiated value propositions, partner cross-functionally across the organization, and drive integrated marketing campaigns to position Altera as a market-leading solution that complements Natera's MRD (Minimal Residual Disease) testing portfolio. The role will also support sales enablement efforts and contribute to shaping Natera's overall narrative in the CGP space.

Primary Responsibilities

Develop and execute strategic and tactical marketing plans for Altera (CGP).

Collaborate with product, sales, and medical teams to align messaging and market positioning.

Monitor product performance, identify market opportunities, and implement initiatives to close gaps.

Drive the creation of impactful marketing collateral, digital assets, and sales tools.

Manage agency relationships and lead the development of targeted CGP marketing campaigns.

Represent CGP within cross-portfolio initiatives and strategic discussions.

Present campaign plans, performance metrics, and updates to executive stakeholders.

Perform other duties as assigned.

Qualifications

Bachelor's degree in life sciences required; MBA or PhD preferred.

10+ years of experience in diagnostics, biotech, or pharmaceutical marketing, with a focus on oncology or genomics.

Experience in CGP or advanced diagnostics is strongly preferred.

Willingness to travel up to 25% for conferences, customer engagements, and internal collaboration.

Knowledge, Skills, and Abilities

Strong understanding of genomic profiling, its clinical application, and impact.

Proven ability to build and execute successful CGP-focused marketing strategies.

Exceptional communication and cross-functional collaboration skills.

Strong leadership, strategic thinking, and analytical capabilities.

Ability to clearly communicate complex scientific concepts in an accessible manner.

Demonstrated success in thought leadership development and stakeholder engagement.

A customer-centric mindset with a passion for advancing precision medicine.

Executive presence and ability to lead initiatives across the enterprise.

This is a remote position.

The pay range is listed and actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.

San Carlos, CA

$168,200—$210,200 USD

The pay range is listed and actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.

Remote USA

$168,200—$210,200 USD

OUR OPPORTUNITY

Natera™ is a global leader in cell-free DNA (cfDNA) testing, dedicated to oncology, women's health, and organ health. Our aim is to make personalized genetic testing and diagnostics part of the standard of care to protect health and enable earlier and more targeted interventions that lead to longer, healthier lives.

The Natera team consists of highly dedicated statisticians, geneticists, doctors, laboratory scientists, business professionals, software engineers and many other professionals from world-class institutions, who care deeply for our work and each other. When you join Natera, you'll work hard and grow quickly. Working alongside the elite of the industry, you'll be stretched and challenged, and take pride in being part of a company that is changing the landscape of genetic disease management.

WHAT WE OFFER

Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents. Additionally, Natera employees and their immediate families receive free testing in addition to fertility care benefits. Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more. We also offer a generous employee referral program!

For more information, visit www.natera.com.

Natera is proud to be an Equal Opportunity Employer. We are committed to ensuring a diverse and inclusive workplace environment, and welcome people of different backgrounds, experiences, abilities and perspectives. Inclusive collaboration benefits our employees, our community and our patients, and is critical to our mission of changing the management of disease worldwide.

All qualified applicants are encouraged to apply, and will be considered without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, disability or any other legally protected status. We also consider qualified applicants regardless of criminal histories, consistent with applicable laws.

If you are based in California, we encourage you to read this important information for California residents.

Link : https : / / www.natera.com / notice -of-data-collection-california-residents /

Please be advised that Natera will reach out to candidates with a @natera.com email domain ONLY. Email communications from all other domain names are not from Natera or its employees and are fraudulent. Natera does not request interviews via text messages and does not ask for personal information until a candidate has engaged with the company and has spoken to a recruiter and the hiring team. Natera takes cyber crimes seriously, and will collaborate with law enforcement authorities to prosecute any related cyber crimes.

For more information :

• BBB announcement on job scams
• FBI Cyber Crime resource page