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Regional Marketing Manager

Regional Marketing Manager

USA JobsCharleston, SC, US
2 days ago
Job type
  • Full-time
Job description

Regional Marketing Leader

Are you highly organized and excited to lead regional marketing efforts for a top-ranked place to work? If you are a proactive marketing leader with a strategic mindset, ready to make a significant contribution to our business, we have an exciting opportunity for you!

We are ARCO Design / Build, Inc., a premier, full-service design / build construction company operating in the USA and Canada with more than 30 years of experience. We provide clients with complete project delivery throughout the United States, consistently recognized for our exceptional work and dedicated team.

The ideal candidate will have 7+ years of well-rounded experience in multiple facets of strategic marketing and communications; Construction / Architecture / Engineering or related industry experience considered a major plus.

Develop and implement regional marketing strategies that align with both regional and overall corporate objectives, while upholding ARCO's core values.

Own the proposal process from inception to submission, including strategizing, document creation, resume management, and overseeing all related activities.

Organize and create capabilities packages, qualifications statements, and presentation materials to support business development efforts.

Conduct market research to understand regional trends, customer behavior, and competitive landscapes.

Work closely with the Corporate Marketing Team on content creation for the company website, social media platforms, and marketing campaigns, including both content ideation and development.

Collaborate with external vendors, such as promotional companies, photographers, and videographers, to execute regional marketing campaigns and events, ensuring alignment with corporate branding and marketing objectives.

Design and execute print and digital marketing campaigns in collaboration with regional leaders, including business development, and the Corporate Marketing Team to ensure alignment with overall objectives.

Maintain mailing lists in Salesforce, managing and tracking leads to support campaign effectiveness and follow-up efforts.

Manage and orchestrate company trade shows, overseeing all stages from registration to post-show follow-up, ensuring comprehensive management to maximize lead generation opportunities and effectively promote the ARCO brand.

Collaborate with the Talent Marketing Specialist on regional recruitment initiatives, including efforts related to college recruitment and full-time positions.

Work with the Marketing Specialist to plan and execute client trips and other special events.

Manage the design and development of promotional items, including holiday gifts and other client-facing items.

Collaborate with the corporate marketing team to provide ideas for press releases regarding company awards, new hires, and client events (groundbreaking, ribbon cuttings, etc.).

Secure placements and write "People on the Move" (POTM) pieces for new hires and promotions.

Develop and cultivate relationships with local media to promote company awareness and news on current and completed projects. Collaborate with the corporate marketing team for additional support on projects requiring a more substantial effort.

Drive regional community engagement efforts by organizing and hosting charity fundraisers, including securing sponsorships, providing marketing materials to support these initiatives.

Collaborate with members of the ARCO Marketing Team, including those within the ARCO family of companies as needed.

Develop a deep understanding of the construction industry.

Ability to effectively communicate, work with, and present to leadership.

Manage / support 2-4 regional offices with 15 to 25% travel required.

7+ years of marketing experience; Construction or related industry experience considered a major plus.

Bachelor's Degree in Marketing, Communications, or other related degree.

Proficient in Adobe Creative Suite, Salesforce, and Pardot or similar marketing automation software

Graphic Design experience is ideal

Excellent written communication skills; strong verbal and presentation skills.

Must thrive in a self-directed and fast-paced environment. Be proactive in anticipation of business needs.

Ability to work in the office full-time.

We are proud to be one of the fastest-growing, privately-owned companies in America, celebrating over 30 years of experience as design-build experts. We have completed over 5,500 design-build projects across 48 states and 38 major cities nationwide. We ranked #3 on the ENR Top 100 Design-Build Firms list, and #17 on the ENR Top 400 Contractors list in 2023. Most importantly, our clients like us, trust us and want to do business with us. We are looking for people with the same enthusiasm, passion, and respect for the hard work that brought us to where we are today. Are you a person that can make a difference at ARCO? If the answer is, "Yes!" we look forward to meeting you.

ARCO does not accept unsolicited resumes from individual recruiters or third-party recruiting agencies without pre-approval from ARCO's Human Resource team. Pre-approval is required before any external candidate can be submitted. ARCO will not be responsible for fees related to unsolicited resumes and for candidates who are sent directly to our hiring managers.

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Regional Marketing Manager • Charleston, SC, US

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