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Director, Global Creative - Calvin Klein

Director, Global Creative - Calvin Klein

PVH CorpNew York, NY, US
17 days ago
Job type
  • Full-time
Job description

Director, Global Creative

Be part of an iconic story. At Calvin Klein, we believe in fostering an inclusive and collaborative culture by celebrating different perspectives, backgrounds, and beliefs to truly connect with our associates and consumers. Join us and have a meaningful impact on the world and endless opportunities to design your future. Immerse yourself in Calvin Klein here!

POSITION SUMMARY

The Director, Global Creative will oversee multi-channel creative, ensuring alignment with brand standards, aesthetic, and voice. This role translates global marketing strategies into compelling concepts, campaigns, and executions.

The Director leads creative direction and execution for global brand campaigns, delivering "always on" content libraries that engage target consumers and shape the cultural conversation.

They will collaborate with cross-functional partners across regional and global marketing, production, visual merchandising, and brand image teams to ensure consistency and brand standards are upheld across all consumer touchpoints.

PRIMARY RESPONSIBILITIES / ACCOUNTABILITIES OF THE JOB

  • Partner with Sr. Director, Global Creative to define and execute creative vision, design aesthetic, and advertising strategy across all channels
  • Drive the achievement of creative goals set by strategy to meet brand, marketing, and sales objectives, working closely with your team and cross-functional partners
  • Lead creative projects from concept to execution to launch, including pitch development, pre-production, on-set art direction, post-production, and layout design
  • Oversee studio and design teams to produce campaigns that can be adapted across all consumer touchpoints, from digital advertising content to in-store collateral / signage and traditional media
  • Continuously develop knowledge regarding new design trends, innovation in the creative field, consumer experiences, and technology
  • Lead the training and development of your creative team, including delivering on guidance and clear direction, problem solving, and people management
  • Ensure quality of all creative outputs, managing design reviews, post-production, and final deliveries.
  • Act as a brand steward and ensure clear and comprehensive communication to business partners and teams
  • Collaborate closely with cross-functional team leaders in the development and execution of creative and design projects, from marketing to digital and eComm teams, creative production and post-production teams
  • Apply consumer insights to creative work and collaborate cross-functionally to clarify business needs and deliver effective solutions.

CONTACTS

Internal : Marketing, Project Management, Production, Channel Management, Fashion Office, Public Relations, Special Events, Design, Internal divisions and Business units

External : Occasionally Agency Partners and Creative Partners

SUPERVISORY RESPONSIBILITIES

Direct : Manager, Global Creative

Indirect : Coordinator, Global Creative

STRATEGIC RESPONSIBILITIES

Partner with Senior Director, Global Creative to develop seasonal brand narratives, shoot concepts, and presentations that meet business objectives. Work closely with Project Management team to ensure proper workflow, with Fashion Office to ensure all product is correctly represented, with Production to ensure the highest quality / most efficient execution of creative concepts, and with Post-Production to ensure delivery of campaign assets are up to brand standards.

DECISION MAKING

Direct day-to-day team management and resolve marketing challenges with creative solutions, ensuring brand consistency and standards are upheld across all consumer touchpoints.

RESOURCEFULNESS / CREATIVITY

Must be able to multi-task and delegate creative projects in a fast-paced environment, make decisions quickly and create new and innovative solutions when needed.

ENVIRONMENT

Dynamic, collaborative, fast-paced, and creative environment with hands-on involvement in projects from concept to completion.

QUALIFICATIONS & EXPERIENCE

Experience :

10+ years of creative experience in fashion advertising

  • Must have strong managerial competencies and experience, and a proven ability to inspire and nurture individual talents within a collaborative environment
  • Highly digitally relevant creative background
  • Extensive experience working with Designers at creatively-driven global brands
  • Experience working in a corporate environment is a plus
  • Education :

    Bachelor's degree in Graphic Design, Communications, Advertising, or other business-related field preferred.

    Skills :

  • Superior understanding of the history of Calvin Klein Advertising and the current Brand platform
  • Must be "Digital First" and have knowledge of digital tools and consumer content channels
  • Must be a strategic thinker and creative problem solver, with an ability to create outstanding work across an expansive and diverse environment.
  • Extraordinary attention to detail and understanding of the Calvin Klein aesthetic
  • Excellent communication, in small and large team settings
  • Must have on-set experience in direction of film and photo shoots
  • Must have excellent presentation skills and presentation building skills
  • Must be a good listener, and have the ability to influence others
  • Must have a strong desire to continually bring creative and cultural innovation to the process
  • Must have the ability to multi-task and delegate creative projects in a fast-paced and ambitious work environment
  • Strong work ethic, and relentless commitment to quality and efficiency
  • Ability to inspire and manage teams
  • Flexibility to adjust quickly to changes and deliver on tight deadlines
  • Proficient in latest creative and design software
  • Proficient in motion content and digital content creation
  • Proficient in strategic and creative copy writing
  • Pay Range : $143,200 $193,300

    PVH currently provides base salary ranges for all positions on job advertisements in the United States based on local requirements. These ranges are based on what PVH reasonably believes that it will pay an associate for their base salary for said position at the time of the posting. Individual compensation will ultimately be determined based on a variety of relevant factors including but not limited to qualifications, geographic location, and other relevant skills. PVH is committed to providing a market-competitive total rewards package to eligible associates, which includes diverse and robust health and insurance benefits to meet the varied needs of our associates and an above-market 401(k) contribution to help our associates save for retirement. We also offer career growth opportunities, empowering our associates to design their future at PVH. Additional Compensation : This role is bonus eligible. This role is equity eligible.

    Your Wellbeing is Our Priority

    At PVH, we offer competitive, cost-effective, and comprehensive benefit packages. We strive to provide options when it comes to your health, finances, and work-life balance. This includes :

  • Pay & Insurance : Competitive pay, bonus programs, best in class medical insurance, vision insurance, dental insurance, life insurance, disability insurance, and more.
  • 401(k) : An above-market 401(k) contribution to help our eligible associates save for retirement.
  • Flexible Workplace : Generous company-paid holidays, paid time off, hybrid working arrangements, volunteer opportunities, seasonal hours, and flexible work schedules.
  • Wellbeing Support : A variety of wellbeing tools and programs such as, Headspace membership, reimbursement for fitness memberships and / or digital meditation subscriptions, and the opportunity to earn up to $200 a year in rewards for exercising and participating in healthy activities.
  • Care.com Services : Access to services for childcare, elder care, adoption preparation, pet care, plus reimbursement for backup care when your regular plans fall through.
  • Education Assistance : Receive support for continued education including tuition reimbursement.
  • Associate Discount : Shop at our company outlets and e-commerce sites at a discount.
  • Please note, eligibility depends on employment status, location, and length of time employed with PVH and our benefits may be subject to change. Applications will be accepted on a rolling basis until the position is filled.

    About PVH

    We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That's the Power of Us

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