Content Enrichment Lead / Manager

Position overview : The Content Enrichment Manager leads the strategy, operations, and team execution related to digital product content optimization. Focused on driving scalable and high-impact enrichment efforts, this role manages a team of specialists and collaborates across departments-including eCommerce (MOXe), marketing, merchandising, and IT-to ensure high-quality, structured, and searchable product content that meets business and customer needs in the B2B foodservice environment.

The manager acts as both a people leader and strategic partner, translating business priorities into enrichment goals, ensuring alignment with data governance, and overseeing content performance and process innovation.

Key responsibilities :

Lead, mentor, and develop a team of Content Enrichment Specialists, setting priorities and managing daily execution.

Own the content enrichment strategy for key product categories, ensuring alignment with merchandising and digital commerce objectives.

Serve as the central point of contact across departments for enrichment projects, category launches, and cross-functional content initiatives.

Drive continuous improvement of data quality, taxonomy, and metadata to enhance product findability, filterability, and conversion.

Establish and manage performance KPIs to track content completeness, consistency, and enrichment effectiveness.

Partner with the PIM and IT teams to evolve enrichment tools, workflows, and automation capabilities.

Collaborate with vendors to streamline onboarding and content delivery processes, ensuring adherence to defined standards.

Oversee the development and governance of content standards, attribution guidelines, and regulatory compliance frameworks.

Champion user-centered content practices that improve customer nd metadata to enhance product findability, filterability, and conversion.

Establish and manage performance KPIs to track content experience, reduce friction, and support digital merchandising success.