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Customer & Marketing Insights Analyst (Voice of Customer) - Remote

Customer & Marketing Insights Analyst (Voice of Customer) - Remote

Remote StaffingBaton Rouge, LA, US
1 day ago
Job type
  • Full-time
  • Remote
Job description

Customer & Marketing Insights Analyst (Voice of Customer) - Remote

Our work matters. We help people get the medicine they need to feel better and live well. We do not lose sight of that. It fuels our passion and drives every decision we make.

Responsibilities

Manage research initiatives, focused on Prime's consumer and business customer audiences.

Establish cross-functional relationships with stakeholders to help support the use of customer insights and research across the company.

Collect, analyze and interpret primary and secondary research findings and connect the dots with other data to create organized deliverables that communicate key findings, actionable insights and recommendations aligned to original business need.

Conduct different aspects of qualitative and quantitative research, including designing questionnaires and discussion guides, data collection and survey administration, analysis, reporting, communication and support activities, for both ongoing and ad hoc research and insights needs using department protocols and principles.

Manage survey administration and communications, including quarterly, annual, and ongoing customer surveys, competitive benchmarking surveys, and other custom surveys as required.

Continually monitor, research, and identify customer and industry trends; proactively inform stakeholders via actionable insights and recommendations to help inform strategic planning and marketing efforts.

Partner with research vendors on specific projects; communicate project requirements, and ensure scope, timing and quality standards are met.

Other duties as assigned.

Minimum Qualifications

Bachelor's degree in business, marketing or related area of study or equivalent combination of education and / or related work experience; HS diploma or GED is required.

2 years of experience in marketing, market research, customer insights, competitive insights, or related role.

Must be eligible to work in the United States without the need for work visa or residency sponsorship.

Additional Qualifications

Solid interpersonal skills with the ability to work collaboratively across different departments.

Demonstrated ability interpreting project requirements and applying primary (qualitative and / or quantitative) and secondary research methodologies to meet the request.

Analytical and reporting capabilities; curiosity and resourcefulness; ability to synthesize and organize research and other information into logical reports that communicate actionable insights and recommendations to stakeholders.

Project management skills and detail orientation; ability to plan and organize multiple projects and tasks with competing deadlines.

Solid oral and written communication skills with experience presenting.

Business acumen or strong learning agility.

Proficient in Microsoft Office including Word, PowerPoint, and Excel.

Preferred Qualifications

PBM or healthcare experience.

Experience with Qualtrics or other survey platform.

Prime Therapeutics LLC is proud to be an equal opportunity and affirmative action employer. We encourage diverse candidates to apply, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, sex (including pregnancy), national origin, disability, age, veteran status, or any other legally protected class under federal, state, or local law. We welcome people of different backgrounds, experiences, abilities, and perspectives including qualified applicants with arrest and conviction records and any qualified applicants requiring reasonable accommodations in accordance with the law. Prime Therapeutics LLC is a Tobacco-Free Workplace employer.

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Marketing Analyst • Baton Rouge, LA, US

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