Principal Product Marketing, Measurement

Overview

Principal Product Marketing, Measurement at TransUnion. The Product Marketing team drives adoption of TransUnion's global solutions using scalable go-to-market tactics, sits at the intersection of product management, marketing, training, and sales, and emphasizes collaboration across functions.

What You’ll Bring

• Experience working with big data, analytics (MMM, MTA, Experimentation), data science, and machine learning
• A love for telling stories and simplifying complex subjects
• Extensive experience developing and executing go-to-market programs for impactful product launches and enabling the sales team across the buyer journey
• Historically led innovative positioning and enablement initiatives to drive significant revenue growth
• Strong focus on customer insights and understanding the "why behind the buy"
• Excellent communication and public speaking skills with the ability to communicate across all levels of the organization

We’d Love To See

Impact You’ll Make

TransUnion offers a broad array of products and emphasizes bringing innovative ideas to market using data and analytics. The Principal Product Marketing role supports growth of the TruAudience Marketing Solutions business by developing go-to-market strategies, product positioning, competitive analysis, marketing collateral, sales tools, and content.

What You Will Be Doing

Compliance and Conditions

Qualified applicants with arrest or conviction records will be considered in accordance with applicable law and local fair chance ordinances. TransUnion adheres to policies ensuring ethical and compliant employment practices, safeguarding business operations, and protecting confidential information.

This is a hybrid role requiring a combination of virtual work and in-person presence at a TransUnion office location for a minimum of two days per week.

Benefits

TransUnion offers flexible benefits including time off, holidays, health benefits, mental health support, parental leave, adoption assistance, fertility planning coverage, legal benefits, long-term care insurance, commuter benefits, tuition reimbursement, charitable giving matching, and an employee stock purchase plan, with employer 401(k) matching.

TransUnion is an equal opportunity employer. All qualified applicants will receive consideration without regard to race, color, religion, sex, national origin, age, disability status, veteran status, genetic information, marital status, citizenship status, sexual orientation, gender identity, or any other protected characteristic. Reasonable accommodations available on request for individuals with disabilities and protected veterans per applicable laws.

Pay Scale Information

The U.S. base salary range for this position is $150,100.00 - $225,000.00 annually, with actual compensation based on education, experience, skill, location, and market factors. Regular non-sales positions may be eligible for an annual bonus; some roles may be eligible for long-term incentives.

The application window for this job posting is estimated to close on 11 / 03 / 2025. Job postings may close earlier or be extended based on business needs.

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