CRM Marketing Manager

Drive Personalized, Data-Driven Customer Engagement Strategies - Excellent Salary + Bonus, Relo Package, Full Benefits, 401(k)

This Jobot Job is hosted by : Sierra Johnson

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Salary : $110,000 - $130,000 per year

A bit about us :

A leading national retailer known for providing a wide range of lifestyle and performance products. With a strong presence across the U.S. and a focus on customer experience, the company combines data-driven marketing with a collaborative culture to deliver value and innovation in a fast-paced retail environment. This is a high-impact role where you’ll shape the future of how we engage millions of customers across email, SMS, app push, and direct mail.

Why join us?

• Competitive Salary + Bonus
• Robust Relocation Package
• Excellent Benefits
• Growth & Career Advancement
• 401k

Job Details

Are you a dynamic, innovative, and result-oriented individual with a passion for customer engagement and retention? We are seeking an experienced Customer Engagement Manager to join our team. This role offers an exciting opportunity to lead all aspects of our customer retention strategies and drive customer loyalty. The successful candidate will be responsible for managing large and complex retention marketing campaigns, developing advanced CRM strategies, and building customer experiences across multiple channels.

Responsibilities :

1. Leading all phases of CRM engagements, including goal setting, campaign planning / testing, launch strategy, and ongoing marketing optimization.

2. Managing complex projects from conceptualization to completion, ensuring that all projects are delivered on time, within scope, and within budget.

3. Developing and implementing advanced CRM strategies to drive customer retention and loyalty.

4. Building and managing customer experiences and journeys across multiple channels to ensure a seamless and positive customer experience.

5. Managing a team of professionals, providing guidance, training, and mentorship to ensure a high-performing, effective team.

6. Collaborating with various teams, including marketing, sales, and product development, to develop and implement comprehensive customer engagement strategies.

Qualifications :

1. A Bachelor's degree in Marketing, Communications, Business, or a related field.

2. At least 6 years of experience in CRM, Marketing Strategy, Loyalty, or a related area.

3. A minimum of 3 years' experience managing large and complex retention marketing campaigns across owned channels.

4. Proven experience in developing advanced CRM strategies and building customer experiences and journeys across multiple channels.

5. Demonstrated experience in managing complex projects from conceptualization to completion.

6. Proven experience in managing people and developing and leading a strong and effective team.

7. Excellent leadership, communication, and interpersonal skills.

8. Strong analytical skills with a data-driven approach to decision making.

9. Proficiency in using CRM software and other related tools.

10. Retail / Ecommerce experience a plus!

If you have a strategic mind, love data, and have a track record of driving results in CRM, loyalty, or retention marketing—we want to hear from you!

Interested in hearing more? Easy Apply now by clicking the "Apply Now" button.

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