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Director of Marketing, Signatera Breast
Director of Marketing, Signatera BreastNatera • Lancaster, PA, US
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Director of Marketing, Signatera Breast

Director of Marketing, Signatera Breast

Natera • Lancaster, PA, US
21 days ago
Job type
  • Full-time
Job description

Director Of Marketing, Signatera Breast

Director Of Marketing, Signatera Breast

Travel : ~30%

Position Summary : We are seeking an experienced and strategic product marketer to lead marketing efforts for Signatera, Natera's personalized MRD (Molecular Residual Disease) test, with a specific focus on the breast cancer indication. In this highly impactful role, you will be responsible for creating and executing marketing strategies and tactics that drive adoption and integration of MRD testing into the standard of care. You will be a key member of the Commercial Marketing team, playing a critical role in achieving Signatera's growth objectives. This position reports to the Senior Director, Signatera Commercial Marketing.

Primary Responsibilities

  • Develop and execute comprehensive marketing plans that reinforce the utility and value of Signatera in the breast cancer landscape.
  • Monitor and assess product performance, track key metrics, and provide regular updates to stakeholders across commercial, medical, and executive teams.
  • Lead the development of marketing and sales collateral for both field sales enablement and digital channels, ensuring scientific rigor and commercial appeal.
  • Oversee the breast cancer-focused speaker bureau, including content development and KOL (key opinion leader) engagement, ensuring alignment with the latest clinical evidence. Identify and manage strategic partnerships and educational initiatives with relevant third-party organizations in the oncology and diagnostics space.
  • Collaborate cross-functionally with sales, clinical, R&D, and medical affairs to ensure messaging consistency and alignment with company objectives.
  • Performs other duties as assigned.

Qualifications

  • Bachelor's degree in Life Sciences or related field required; advanced degree (MBA or PhD) strongly preferred.
  • 810 years of experience in product marketing, field sales, or market analytics in the diagnostics, biotech, or pharmaceutical industry.
  • Oncology and / or genomics experience is strongly preferred; understanding of solid tumor cancer treatment pathways is a plus.
  • Deep knowledge of oncology commercial environments, including the clinical and sales call points.
  • Willingness and ability to travel up to 30% for conferences, field interactions, and internal meetings.
  • Knowledge, Skills & Abilities

    Technical Competencies :

  • Demonstrated strategic agility with the ability to think holistically while executing tactically.
  • Experience translating complex clinical data and biomarker science into clear, compelling commercial messaging.
  • Strong business acumen and ability to interpret data trends to inform strategy.
  • Behavioral Competencies :

  • Strong leadership presence with an executive-level communication style.
  • Highly collaborative, with the ability to work across diverse internal and external stakeholder groups.
  • Proactive, self-starter mindset with excellent organizational and time-management skills.
  • Customer-centric orientation with the ability to balance market needs and business goals.
  • Proven success in developing and nurturing thought leader relationships.
  • The pay range is listed and actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of experience, certifications and specific office location. This may differ in other locations due to cost of labor considerations.

    San Carlos, CA $185,000 - $240,000 USD

    Remote USA $168,200 - $215,200 USD

    Our Opportunity Natera is a global leader in cell-free DNA (cfDNA) testing, dedicated to oncology, women's health, and organ health. Our aim is to make personalized genetic testing and diagnostics part of the standard of care to protect health and enable earlier and more targeted interventions that lead to longer, healthier lives.

    The Natera team consists of highly dedicated statisticians, geneticists, doctors, laboratory scientists, business professionals, software engineers and many other professionals from world-class institutions, who care deeply for our work and each other. When you join Natera, you'll work hard and grow quickly. Working alongside the elite of the industry, you'll be stretched and challenged, and take pride in being part of a company that is changing the landscape of genetic disease management.

    What We Offer Competitive Benefits - Employee benefits include comprehensive medical, dental, vision, life and disability plans for eligible employees and their dependents. Additionally, Natera employees and their immediate families receive free testing in addition to fertility care benefits. Other benefits include pregnancy and baby bonding leave, 401k benefits, commuter benefits and much more. We also offer a generous employee referral program!

    Natera is proud to be an Equal Opportunity Employer. We are committed to ensuring a diverse and inclusive workplace environment, and welcome people of different backgrounds, experiences, abilities and perspectives. Inclusive collaboration benefits our employees, our community and our patients, and is critical to our mission of changing the management of disease worldwide.

    All qualified applicants are encouraged to apply, and will be considered without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, age, veteran status, disability or any other legally protected status. We also consider qualified applicants regardless of criminal histories, consistent with applicable laws.

    If you are based in California, we encourage you to read this important information for California residents.

    Please be advised that Natera will reach out to candidates with a @ natera.com email domain ONLY. Email communications from all other domain names are not from Natera or its employees and are fraudulent. Natera does not request interviews via text messages and does not ask for personal information until a candidate has engaged with the company and has spoken to a recruiter and the hiring team. Natera takes cyber crimes seriously, and will collaborate with law enforcement authorities to prosecute any related cyber crimes.

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