Solution Architect

Work Experiences

• 6+ years of experience in solution architecture, customer data, marketing technology, or related fields, with at least 3+ years in an architecture discipline, preferably in retail.
• Proven expertise in CDP (COTS or in-house), customer MDM, CRM / loyalty systems, and Customer 360 solutions.
• Experience designing architectures for personalization, ML decisioning, loyalty programs, closed-loop measurement, and attribution.
• Hands-on experience with marketing automation platforms (ESP / SMS / Push) integrated with customer data and analytics platforms.
• End-to-end experience across the MarTech and AdTech stack, spanning CDP / MDM, personalization engines, paid media platforms, analytics, and attribution.
• Background integrating CMS / DAM platforms with personalization and engagement ecosystems.
• Skilled in high-volume, high-velocity data ingestion architectures (batch and streaming).
• Experience working with Data Science teams to operationalize ML models into customer-facing workflows.
• Exposure to AI-driven engagement, automation, and GenAI considered a plus.

Skills

Customer Data : CDP, MDM, Customer 360.

Responsibilities