Social Media Director
The Social Media Director serves as a center of excellence leader for social media publishing and influencer marketing. They are responsible for the development and implementation of these strategies to efficiently drive marketing and business performance across the enterprise. Close collaboration with stakeholders is required to manage the editorial calendar, content creation and performance insights. As part of the Brand Marketing team, they will bring social recommendations to integrated teams to connect organic and paid social strategies. The director acts as the COE liaison with the social technology partner relationship to fulfill foundational services and evolve with business goals and strategy needs. They must demonstrate knowledge and passion for social and have a track record of working with the agility and creativity social media demands.
Basic Qualifications - Bachelor's degree, or equivalent work experience - Six or more years of social media communications or related experience
Preferred Skills / Experience - Social platform expertise across targeting, content formats and tech requirements (i.e. Meta, LinkedIn, X, etc) - Track record of successful content development in social media, writing experience preferred - Strong leadership and management skills - Strong strategic communications, analytical and creative skills - Good organizational and project management skills - Ability to influence and persuade others - Effective presentation skills - Strong verbal and written communication skills - Regulated industry or financial services experience is preferred - Use of workflow tools and AI to streamline
This role offers a hybrid / flexible schedule, which means there's an in-office expectation of 3 or more days per week and the flexibility to work outside the office location for the other days. This position is not eligible for visa sponsorship. If there's anything we can do to accommodate a disability during any portion of the application or hiring process, please refer to our disability accommodations for applicants.
Benefits : Our approach to benefits and total rewards considers our team members' whole selves and what may be needed to thrive in and outside work. That's why our benefits are designed to help you and your family boost your health, protect your financial security and give you peace of mind. Our benefits include the following (some may vary based on role, location or hours) :
U.S. Bank is an equal opportunity employer. We consider all qualified applicants without regard to race, religion, color, sex, national origin, age, sexual orientation, gender identity, disability or veteran status, and other factors protected under applicable law. U.S. Bank participates in the U.S. Department of Homeland Security E-Verify program in all facilities located in the United States and certain U.S. territories. The E-Verify program is an Internet-based employment eligibility verification system operated by the U.S. Citizenship and Immigration Services. Learn more about the E-Verify program.
The salary range reflects figures based on the primary location, which is listed first. The actual range for the role may differ based on the location of the role. In addition to salary, U.S. Bank offers a comprehensive benefits package, including incentive and recognition programs, equity stock purchase 401(k) contribution and pension (all benefits are subject to eligibility requirements). Pay Range : $133,365.00 - $156,900.00
Director Social Media • Minneapolis, MN, US