Content Marketing Specialist-Japanese Market Job at Weee! in Fremont

Content Marketing Specialist-Japanese Market Pay Competitive

Location Fremont / California

Employment type Full-Time

Job Description Req# : 5621889003 About Weee! Weee! is the largest and fastest-growing ethnic e-grocer in the United States, operating in one of the largest underserved categories in retail with affordable access to exciting ethnic food. By partnering with local suppliers, redesigning the value chain and leveraging social buying, Weee! is reshaping the grocery business entirely. You can read more about us on Business Insider , Reuters and TechCrunch .

Weee! is headquartered in Fremont, CA, and is currently available coast to coast with exceptional growth (5x YoY) across geographies, categories and ethnicities. We have raised $800M+ in funding to date from leading investors including Softbank Vision Funds , DST , Blackstone, Tiger Global, Lightspeed Ventures, Goodwater Capital, XVC and iFly. The opportunity now is to join a rocketship as we prepare for the next stage of growth, and an eventual public listing.

ABOUT THE ROLE

We're looking for an exceptional Content Marketing Specialist who is passionate about creating and delivering effective campaigns that target the Japanese community. In this role, you will be collaborating with Marketing, Product, and Merchandising teams to develop best-in-class app pushes, emails, social content, and website collections that drive user revenue. You will be responsible for owning the Japanese Language storefront content strategy and execution, running weekly, seasonal promotional campaigns, and partnering with Category Buyers to curate products and create storefront assets that engage the Japanese audience.

To be successful in this role, you must have a deep understanding of the Japanese community, including their food trends and culture. Native proficiency in Japanese language is a must, and proficiency in English is required. You should also have at least 2 years of email and push marketing experience, as well as graphics design experience with a focus on digital media. Proficiency with standard design tools like Adobe Photoshop, Figma, Canva, and Excel or Google Sheets is essential. Additionally, you should possess strong verbal and written communication skills, be self-motivated, curious, detail-oriented, and able to work well with a larger team to deliver on campaign goals.

Responsibilities :

Own the Japanese Language storefront content strategy that drives user retention and sales

Plan and execute weekly, seasonal, and promotional campaigns end-to-end, from targeting to reporting and optimization

Partner with Category Buyers to curate products and create storefront assets that engage the Japanese audience

Produce banners and generate other creatives for homepage, storefront collections, email, and social channels using our design automation tools

Work closely with the central marketing team and the Japanese vertical team to identify and manage Japanese audience targeting and segmentation for each campaign

Analyze and report campaign performance to provide significant findings, learnings, and actionable insights to leadership and improvements to programs

Communicate and prioritize tasks on projects with internal stakeholders (product, data, monetization, merchandising)

Monitor daily program automations and data processes and troubleshoot when necessary

Deliver weekly performance reports to the General Manager

Qualifications :

Deep understanding of the Japanese community, including their food trends and culture

Native fluency in Japanese language; proficiency in English is required

Excellent Japanese language copywriting skills applicable to marketing / advertising purposes

Minimum of 2 years of email and push marketing experience

Graphics design experience with a focus on digital media

Proficiency with standard design tools like Adobe Photoshop, Figma, Canva, and Excel or Google Sheets

Bachelor's degree or relevant experience applicable to digital media marketing, advertising, and communications industry

Social media content creation and management skills are a plus

Background in eCommerce or food delivery is a plus

Strong verbal and written communication skills

Passion for making delicious, fresh groceries accessible to everyone!

Benefits

Comprehensive health insurance package, including medical, dental, and vision. PPO / HMO packages

401k, 4% company match

Equity

Annual bonus plan, bi-annual pay out

Vacation and holiday time off

Monthly mobile stipend

Monthly Weee! Points credits

Compensation Range

The US base salary range for this full-time position is $64,480-70,000

This role may be eligible to discretionary bonus, incentives and benefits

Our salary ranges are determined by role, level, and location

The range displayed on each job posting reflects the minimum and maximum base salary for new hires for the position across all US locations. Within the range, individual pay is determined by multiple factors like job-related skills, experience and work locations. Your recruiter can share more about the specific salary range during the hiring process.

Please note that the compensation details listed in US role postings reflect the base salary only, and do not include any variable compensation elements.

Softbank Vision Funds

Weee! - The Largest Asian and Hispanic Grocery Store in North America, offering the best and most up-to-date Asian foods.

Notice Talentify is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or protected veteran status.

Talentify provides reasonable accommodations to qualified applicants with disabilities, including disabled veterans. Request assistance at accessibility@talentify.io or 407-000-0000.

Federal law requires every new hire to complete Form I-9 and present proof of identity and U.S. work eligibility.

An Automated Employment Decision Tool (AEDT) will score your job-related skills and responses. Bias-audit & data-use details : www.talentify.io / bias-audit-report . NYC applicants may request an alternative process or accommodation at aedt@talentify.io or 407-000-0000.

#J-18808-Ljbffr