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Global Head of Business Marketing
Global Head of Business Marketingblack.ai • San Francisco, CA, United States
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Global Head of Business Marketing

Global Head of Business Marketing

black.ai • San Francisco, CA, United States
30+ days ago
Job type
  • Full-time
Job description

Job Description

Join the team redefining how the world experiences design

Hey, g'day, mabuhay, kia ora,你好, hallo, vítejte!

Thanks for stopping by. We know job hunting can be a little time-consuming, and you're probably keen to find out what's on offer, so we'll get straight to the point.

Where and how you can work

Our flagship office is in Sydney, Australia, but we've made our way from down under, to our hubs in San Francisco and Austin, which is now home to our US operations. We offer flexibility in how and where you work. We trust our Canvanauts to choose the balance that empowers them and their team to achieve their goals.

What you’d be doing in this role

As Canva scales, change continues to be part of our DNA. But we like to think that's all part of the fun. This role will give you a flavor of the kind of work you'll be involved in, though it may evolve over time.

As the Global Head of Business Marketing at Canva, you'll lead a dedicated business marketing organization, driving workplace adoption and expansion across organizations of all sizes. Working closely with our Consumer Marketing team, you'll build on our impressive foundation of over 200 million users worldwide and organic usage in 95% of Fortune 500 companies to accelerate our enterprise growth through Canva for Teams.

This pivotal role reports to both the Chief Marketing Officer and Chief Customer Officer, highlighting its strategic importance in marketing excellence and enterprise revenue growth. You'll shape and deliver Canva's business narrative across all touchpoints—marketing campaigns, customer retention, thought leadership, and brand presence in the enterprise space. You'll lead efforts to create customer engagement and demand at every customer journey stage.

At the moment, this role is focused on :

  • Owning and driving Canva's narrative for businesses, ensuring a consistent and compelling story across all channels.
  • Developing and executing long-term B2B marketing strategies aligned with marketing and revenue goals.
  • Driving marketing-sourced pipeline targets supporting revenue objectives.
  • Leading and growing a complex organization of approximately 50-100 people across multiple functions and geographies, collaborating effectively across Canva.
  • Building and managing a hybrid organization combining direct reports and matrix partnerships.
  • Fostering a collaborative culture that embodies Canva's values and drives high performance.
  • Partnering with Consumer Marketing to maintain brand consistency and develop distinct enterprise positioning.
  • Building strong relationships with product teams to influence roadmaps and go-to-market strategies.
  • Designing and orchestrating a comprehensive business marketing engine for predictable pipeline and revenue growth.
  • Building scalable systems for campaign orchestration, lead management, and measurement.
  • Creating repeatable, scalable processes globally while maintaining effectiveness.
  • Championing inclusion and team wellbeing.

You're probably a match if you have :

  • Proven leadership experience managing organizations of 50-100+ people.
  • Deep expertise in demand generation and product marketing within B2B / enterprise contexts.
  • A track record of successfully driving pipeline and revenue growth through marketing.
  • Strong technical understanding of marketing technology, attribution, and funnel optimization.
  • Experience implementing sophisticated marketing operations and measurement frameworks.
  • Ability to translate complex product capabilities into compelling market positioning.
  • Proven ability to lead through influence in collaborative, matrix environments.
  • Strong cross-functional leadership and stakeholder management skills.
  • Excellence in developing and mentoring marketing leaders.
  • Additional Information

    What's in it for you?

    We are motivated by ambitious goals, and you'll experience moments of magic, connectivity, and fun at Canva. We offer a range of benefits to support your success both inside and outside of work.

    Here's what you can expect :

  • Equity packages — we want our success to be yours too
  • Health benefits plan to support your wellbeing
  • 401(k) retirement plan with company contribution
  • Inclusive parental leave policy for all parents and carers
  • An annual Vibe & Thrive allowance for wellbeing, social connection, and workspace setup
  • Flexible leave options to support personal needs and recharging
  • Visit lifeatcanva.com for more info.

    We value fairness and offer competitive, market-informed compensation while ensuring internal equity. The salary range for this position is $343,000 to $457,000, based on skills and experience.

    Other stuff to know

    We make hiring decisions based on your skills, experience, and passion, and how you can contribute to Canva and our culture. Please share your pronouns and any reasonable adjustments needed during the interview process.

    We celebrate diverse skills and backgrounds. Even if you don't match every requirement, we want to hear from you!

    Interviews are conducted virtually.

    #LI-JP1

    #J-18808-Ljbffr

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    Head Of Marketing • San Francisco, CA, United States

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