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Social Media Coordinator

Social Media Coordinator

MediabistroKnoxville, TN, United States
30+ days ago
Job type
  • Full-time
Job description

The Social Media Coordinator is responsible for designing, creating, scheduling, and publishing engaging content across all social media platforms, monitoring online conversations, and supporting marketing campaigns to increase brand awareness and engagement. The SMC will be responsible for designing, updating, and monitoring all Mesa social media sites as well as other assignments from the Director of Marketing. This position will work with all our business units, departments and senior leadership so very strong communication skills are a must as well as working in a team atmosphere. Specific duties include but not limited to :

  • Social Media Content Management, create engaging content in all formats

Develop and post original content (text, images, video, etc.) tailored to each platform

  • Part a part of the creative process
  • Identify and communicate social media trends, platform changes and best practices to Business Units

    • Develop direct relationship with Business Units and Departments

  • Collaboration with Mesa Senior Leadership
  • Develop social campaigns specific to market / capability
  • Community Engagement

    • Monitor comments, messages, and mentions. Respond promptly and professionally.

  • Build relationships with followers, influencers, and online communities
  • Collaboration with all marketing team members, to ensure that design and technical writing of content to maintain a consistent brand voice and style
  • Experience working with IT in areas of cyber security and proprietary / confidential information
  • Manage the social media content calendar and ensure consistent posting
  • Leverage social media and advertising best practices
  • Research and stay current on industry trends, platform updates, and competitor activity
  • Measure web traffic for key performance indicators
  • Track metrics and usage patterns on all platforms to improve and maximize engagement

    • Prepare regular reports and suggest improvements based on data

  • Train coworkers on the use and application of social media
  • Keep all social media sites up to date and current with new content, producing forward-thinking and creative social media campaigns and content
  • Maintain quality content and presentation on all Mesa company websites and social media accounts relevant to projects that ladder up to overall corporate brand / image / vision
  • Ensure all post meet Mesas policies and standards of professionalism

    • Notice to External Search Firms : Mesa Associates, Inc. and its subsidiaries do not accept unsolicited resumes and will not be obligated to pay a placement fee for unsolicited resumes. Mesa Associates, Inc. Talent Acquisition engages with approved search firms directly for specific hiring needs.

    Qualifications Education

    Preferred

    Bachelors

    Bachelors

    Experience

    Required

    Behaviors

    Required

    Innovative : Consistently introduces new ideas and demonstrates original thinking

    Enthusiastic : Shows intense and eager enjoyment and interest

    Team Player : Works well as a member of a group

    Detail Oriented : Capable of carrying out a given task with all details necessary to get the task done well

    Dedicated : Devoted to a task or purpose with loyalty or integrity

    Motivations

    Required

    Goal Completion : Inspired to perform well by the completion of tasks

    Ability to Make an Impact : Inspired to perform well by the ability to contribute to the success of a project or the organization

    Growth Opportunities : Inspired to perform well by the chance to take on more responsibility

    Work-Life Balance : Inspired to perform well by having ample time to pursue work and interests outside of work

    Self-Starter : Inspired to perform without outside help

    Equal Opportunity Employer / Protected Veterans / Individuals with Disabilities

    This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.

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    Social Media Coordinator • Knoxville, TN, United States