Overview
Join to apply for the Senior Designer – Art Director role at Wingstop Restaurants Inc.
We’re not in the wing business. We’re in the flavor business. It’s been our mission to Serve the World Flavor since we first opened in 1994, and we’re just getting started. 1997 saw the opening of our first brand partner operated Wingstop location, and by 2002 we had served the world one billion wings. It’s flavor that defines us and has made Wingstop one of the fastest growing brands in the restaurant industry.
Above all else – our success is largely due to our people and our core values, or what we call The Wingstop Way of being entrepreneurial, service-minded, fun, and authentic. We believe having a strong people foundation centered on these collective values creates a crave-worthy culture and talented team, as well as ensures our brand is poised for accelerated growth. We all win together.
Qualifications
Bachelor’s degree in graphic design or related field.
5 Years of experience in a professional design setting.
Prior experience in foodservice or restaurant industry is preferred.
Proficient in Adobe Creative Cloud, specifically InDesign, Illustrator, Photoshop, and After Effects
Knowledge of Premier Pro is a plus
Proficient in Figma and Microsoft Office Suite.
Familiarity with leading Gen AI design and / or video platforms (Veo, Sora, Midjourney) and a track record of shipping brand content created with these tools
Experience creating and developing both print and digital marketing assets.
Working knowledge of digital asset management tools
Copywriting experience is considered a plus.
Please include link to your portfolio of past work in your application or resume.
Responsibilities
Act as a brand steward, ensuring proper implementations of our brand guidelines in all creative elements.
Serve as a champion of AI tool integration across the wider design team
Champion and scale AI-assisted content creation workflows—piloting tools, documenting best practices, and mentoring designers on effective usage.
Build and maintain a library of prompts, style references, and brand-safe model presets that enable self-service creative requests across Marketing.
Collaborate with Brand Marketing and agency teams to create national assets for use in-restaurant, digitally, and on 3rd-party platforms.
Serve as a visual thought leader, driving the evolution and / or design direction of the brand
Collaborate with the Field Marketing team to create printed and digital elements for local activations and new restaurant openings.
Collaborate with cross-functional teams to create miscellaneous branded elements, such as flyers, brochures, and informational packets for internal and external projects.
Act as an owner and administrator of all Wingstop creative assets, including product photography, finished marketing elements, and brand files.
Assist in the development of our creative approach and brand guidelines.
Other duties, as assigned.
You’re a curious technologist-creative who pushes the boundaries of new tools while staying grounded in disciplined brand stewardship. You iterate quickly, welcome direct feedback, and treat each experiment—successful or not—as fuel for getting better.
You take full responsibility for your work and see things through to completion. You aren’t afraid to fail because you know that failure is a part of learning and growth. You take action, move fast, and keep pushing forward.
You lead with empathy, respect, and emotional intelligence. You collaborate effectively, fostering a culture of trust and constructive feedback. You understand the importance of teamwork and ensure that your actions build others up rather than break them down.
You push yourself and others to be better. You embrace healthy conflict, knowing that great ideas and strong teams emerge from honest, constructive conversations. You believe that leaders create leaders and are committed to fostering a culture of growth, challenge, and continuous improvement.
Benefits
FLAVOR PERKS :
Unlimited paid time off for exempt employees
One paid volunteer day of your choice
Competitive bonus structure for eligible roles
Team member stock purchase plan
Health savings or flexible spending account options
401k – (dollar for dollar on the first 3% and then 50 cents on the dollar for the next 2% for team member contributions up to 5% of eligible compensation)
Comprehensive medical, dental, and vision benefits
Basic life and AD&D insurance provided
Pet insurance
Education Assistance
Wellness reimbursement program
Paid maternity and paternity leave
Fun Is The Best Flavor
Lunch provided every Tuesday and Thursday in office
Work from home Fridays
Discount on Wingstop gift cards
Onsite game room
Wingstop provides equal opportunities for everyone that works for us and everyone that applies to join our team, without regard to sex or gender, gender identity, gender expression, age, race, religious creed, color, national origin, ancestry, pregnancy, physical or mental disability, medical condition, genetic information, marital status, sexual orientation, any service, past, present, or future, in the uniformed services of the United States (military or veteran status), or any other consideration protected by federal, state, or local law.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Design, Art / Creative, and Information Technology
Industries
Restaurants
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Inc Is Hiring Senior • Dallas, TX, United States