Director of Retention Management

A company is looking for a Director of Retention / CRM.

Key Responsibilities :

Lead and define the Retention / Lifecycle strategy for clients in collaboration with key stakeholders

Identify and implement initiatives across retention channels to accelerate customer growth and revenue generation

Establish key metrics for retention success and develop dashboards to monitor and report to leadership

Qualifications :

Minimum of 6 years of hands-on experience in retention management

Proven track record of designing and implementing successful retention strategies

Deep understanding of customer lifecycle management and personalization techniques

Experience with cohort analysis and A / B testing to optimize retention efforts

Strong analytical skills to interpret complex data sets and translate insights into strategies