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Account Executive, Earned Media
Account Executive, Earned MediaWe Are RALLY • San Francisco, CA, United States
Account Executive, Earned Media

Account Executive, Earned Media

We Are RALLY • San Francisco, CA, United States
10 days ago
Job type
  • Full-time
Job description

Account Executive, Earned Media

Join the effort at We Are RALLY – an advocacy agency with a proven track record of driving progress on political and social issues. We partner with foundations, advocacy organizations, philanthropists and mission-aligned companies to shape public opinion and influence policy.

Who We Are

  • Over 500 partners, including Climate United, the Hewlett Foundation, and the Robert Wood Johnson Foundation.
  • Strategy, creativity, and partnership at every step to advance solutions that benefit people, communities, and the future we share.
  • Equitable workplace : We make decisions based on qualifications, merit, and organizational needs.

How We Work

  • Collaborate with leading foundations and advocacy groups on issues such as education, environmental justice, economic equity, public health, immigration, LGBTQIA+ rights, and women’s rights.
  • Craft bold strategies, launch resonant communications campaigns, build digital efforts, and create powerful visual identities.
  • Account Executive, Earned Media

    We are looking for a strategic storyteller to shape news coverage and build impactful media relationships. The role supports the development and execution of earned media campaigns that elevate our clients’ voices across sectors and audiences.

    Responsibilities

  • Draft and edit high‑quality earned media materials, including press releases, pitches, media advisories, op‑eds, and briefing memos.
  • Support proactive media pitching, outreach planning, and tailored press list creation for each client.
  • Contribute to earned media scopes, strategy memos, media audits, and landscape analyses.
  • Collaborate with account teams to execute media plans for events, reports, campaigns, and rapid response moments.
  • Monitor news landscape, reporter beats, industry trends, and provide timely counsel to clients.
  • Support media training, interview prep, and message refinement for clients.
  • Manage pitching timelines, follow‑ups, and deliverables across accounts with strong attention to detail.
  • Track, analyze, and report on media coverage to measure impact and extract actionable insights.
  • Use tools such as Cision, Muck Rack, or Meltwater for press list building, coverage tracking, and analytics.
  • Build internal earned media tools, best practices, and team‑wide learnings.
  • Stay informed on media landscape shifts, newsroom changes, outlet trends, and the evolving role of earned media in advocacy campaigns.
  • Perform other duties as required to support the team and organizational priorities.
  • Qualifications

  • 3+ years of experience in strategic communications or public relations with a focus on earned media relations.
  • Exceptional writing and editing skills; demonstrated experience in drafting press releases, pitches, and briefing memos.
  • Proven ability to build and maintain effective relationships with diverse media contacts across traditional and new media.
  • Strong sense of media viability and ability to provide strategic, grounded input on newsworthy angles.
  • Proactive media relations skills, including developing press lists, conducting outreach, and securing top‑tier placements.
  • Expertise in media monitoring and reporting, measuring success against goals, and synthesizing performance insights.
  • Highly collaborative mindset; experience working cross‑functionally with account teams on complex campaigns.
  • Strong project management skills and ability to manage multiple timelines, deliverables, and client accounts simultaneously.
  • Comfort engaging clients and stakeholders in a professional, service‑oriented capacity.
  • Knowledge of media tools such as Muck Rack, Cision, Meltwater or similar platforms.
  • Curiosity about how shifts in the media landscape impact advocacy and issue campaigns.
  • Nice‑to‑Haves

  • Background in journalism, political communications, podcasting, new media, or newsroom experience.
  • Existing relationships with reporters or familiarity with key beats in public interest issue spaces.
  • Experience managing rapid‑response media or staffing high‑pressure media moments.
  • Familiarity with media training or helping clients prepare confidently for interviews.
  • Exposure to media coverage analysis or communications audit development.
  • Experience contributing to editorial strategy for large‑scale advocacy pushes.
  • Benefits & Perks

  • Competitive salary
  • Flexible time‑off policy
  • Two months each year of remote work flexibility (July and December)
  • Twelve paid holidays, including Juneteenth and Indigenous Peoples’ Day
  • One week of paid time off between Christmas and New Year’s Day
  • One‑month paid sabbatical after seven years at RALLY
  • 401(k) plan
  • Generous health, dental, and vision benefits
  • Transportation and technology stipends
  • Equal Opportunity

    We Are RALLY, LLC is an Equal Opportunity Employer. We value a diverse workplace and strongly encourage people of all backgrounds—including people of color, LGBTQ+ individuals, people with disabilities, veterans, and individuals of all ages—to apply.

    Compensation and Timeline

    This is a full‑time, hourly position with a pay range of $29–$34 per hour, commensurate with experience. Applications will be reviewed through November 21, 2025, and interviews will begin shortly after that date. The anticipated start date for this position is January 6, 2026.

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