ABM / Campaign Operations Manager (Marketing)

Job Description

Job Description

About Collectly :

Collectly is a fast-growing healthcare tech startup leading the charge in transforming the U.S. healthcare market through AI-driven innovation. In the U.S., millions of patients interact with healthcare providers daily, navigating a system that often struggles with inefficiencies, administrative burdens, and suboptimal financial experiences.

At the forefront of the AI boom, Collectly is redefining revenue cycle management (RCM) by applying cutting-edge artificial intelligence to automate workflows, streamline billing processes, and create seamless financial experiences. Our solutions are designed to tackle some of the biggest challenges in healthcare : accelerating cash flow, reducing administrative overhead, and elevating the patient experience during critical non-clinical touchpoints.

By simplifying billing for providers and elevating the patient financial experience, Collectly empowers healthcare organizations to thrive in a rapidly evolving healthcare landscape.

We empower healthcare providers to focus on what matters most—delivering care.

The Opportunity :

We’re looking for an ABM / Campaigns Operations Manager to build and scale Collectly’s ABM / ABX engine. In this role, you’ll design, orchestrate, and operationalize multichannel, multithreaded campaigns that engage entire buying committees — across inbound, outbound, events, and partner motions.

This is a hybrid role combining strategic ABM thinking with hands-on campaign execution and ops rigor. You’ll collaborate closely with Sales, SDRs, Growth, and Product Marketing to ensure Collectly’s campaigns are aligned, measurable, and driving real pipeline impact.

What You'll Do

• ABM / ABX ownership : Develop and operationalize account-based marketing strategies for Collectly’s ICP accounts.
• Campaign orchestration : Run integrated plays across ads, outbound, events, direct mail, and content — ensuring they connect into cohesive account journeys.
• Multi-threaded engagement : Build campaigns that target multiple personas across buying committees, enabling sales to engage at multiple levels.
• Operational excellence : Own campaign workflows, tooling, targeting lists, and reporting processes to make ABM / ABX repeatable and scalable.
• Sales alignment : Partner with SDRs and AEs on campaign execution, account insights, and enablement resources to maximize conversion.
• Performance measurement : Build dashboards, track campaign influence on pipeline, and provide insights that guide optimizations.
• Experimentation : Continuously test tactics, cadences, and channel mixes to refine Collectly’s ABM / ABX playbook.

Who You Are

Why You'll Love It Here