Social Media & Influencer Marketing Manager Job at myGwork - LGBTQ+ Business Com

Social Media & Influencer Marketing Manager

Join to apply for the Social Media & Influencer Marketing Manager role at myGwork - LGBTQ+ Business Community

This job is with Altria, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Do you thrive in gray space environments, can navigate ambiguity with confidence, and have a validated history of delivering measurable results in both paid and organic social as well as paid influencer programs? If so, we want to speak with you.

We are currently looking for a Social Media & Influencer Marketing Manager to join our Consumer Experience Organization (CXO) in Richmond, VA but are open to a remote work arrangement. This is not a role for someone who has only “supported” campaigns — you will be expected to own strategy, execution, and team leadership from day one.

Responsibilities :

• Lead the development, execution, and optimization of multi-platform paid social campaigns with a focus on ROI, budget efficiency, and performance insights.
• Drive brand growth through strategic organic social plans, handling content calendars and collaborating with creative teams to deliver engaging content.
• Build and run influencer programs from the ground up—including strategy, talent sourcing, contracts, onboarding, and performance optimization for awareness and conversion.
• Inspire and develop a high-performing team through coaching, clear accountability, and growth-focused leadership.
• Identify untapped opportunities and confidently launch new initiatives in fast-paced, ambiguous environments without existing playbooks.

Requirements :

What We Offer :

The starting salary is based on but not limited to experience, knowledge, and qualifications in determining compensation decisions. The Salary Range for this position is : $116,200.00 - $168,400.00.

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