Associate Director, US HCP Marketing MG

Associate Director, Us Hcp Marketing Mg

Join us as we transform immunology and deliver medicines that help autoimmune patients get their lives back. Argenx is preparing for multi-dimensional expansion to reach more patients through a rich pipeline of differentiated assets, led by VYVGART, our first-in-class neonatal Fc receptor blocker approved for the treatment of gMG, and with the potential to treat patients across dozens of severe autoimmune diseases.

We are building a new kind of biotech company, one that maintains its roots as a science-based start-up and pushes our commitment to innovate across all corners of our business. We strive to inspire and grow our company, our partnerships, our science, and our people, because when we do, we deliver more for patients.

Argenx is a global immunology company developing antibody-based medicines for patients suffering from severe autoimmune disease. Argenx is building a world-class portfolio of first-in-class antibodies in both early and late clinical-stages of development. VYVGART (efgartigimod) is approved for generalized Myasthenia Gravis (gMG) and Chronic Inflammatory Demyelinating Polyradiculoneuropathy (CIDP) and is being evaluated for additional indications including late-stage studies in Ocular MG and Seronegative MG.

The Associate Director, US HCP Marketing MG will shape media strategy and lead the execution of branded and unbranded media, digital, and non-personal campaigns to effectively engage healthcare professionals. This role reports to the Sr. Director, US HCP Marketing MG Indication Lead and partners closely with key internal and external stakeholders to plan and implement impactful tactics that support the assigned indications. In collaboration with the HCP, Patient, and Market Access marketing teams, this position will support the VYVGART brand and deliver on key brand expectations, including brand planning, tactical planning, launch readiness, and quarterly business reviews.

This is an exciting time to join an enthusiastic, innovative, growing team to continue delivering a successful commercial product with follow-on indication launches. We seek a marketer who thrives in a nimble, fast-paced environment, is willing to embrace the challenge, passionate about science, and deeply motivated by delivering value to people living with rare diseases.

Roles and Responsibilities :

• Develop and lead media strategy to drive branded and unbranded engagement across digital and non-personal channels targeting healthcare professionals.
• Lead the development and execution of high-impact campaigns that integrate digital, media, and non-personal tactics to achieve brand goals and fuel growth.
• Collaborate and co-create with multiple functional groups within the organization, including but not limited to Marketing, Marketing Operations, BIS, Medical Affairs, Market Access, Compliance, Legal and Regulatory.
• Inspire and manage agency partners to deliver innovative, on-time, and on-budget campaigns and creative assets.
• Leverage data and insights to measure performance, uncover opportunities, and continuously optimize media and digital initiatives for maximum impact.
• Contribute to strategic brand planning by bringing fresh ideas, market trends, and innovative solutions to annual planning and budget discussions.
• Partner with personal promotional to align strategy and tactics, as well as to optimize data analytics and inform business decisions.
• Navigate the Promotional Material Review process by working closely with Legal, Regulatory, and Medical Affairs to prioritize projects and ensure the timely, compliant development of HCP-directed digital and non-personal tactics.

Education, Experience and Qualifications :