Publicis Groupe is hiring : Social Media Community Manager in Lansing

Company description

Hi there! We’re Razorfish. We’ve been leading the marketing industry with our digital expertise since the start of the internet. But in 2020, we did a full reboot. What’s different? It all starts with people. Weird, wonderful, complex people - with diverse backgrounds in strategy, creative and technology. But no matter how different we are, we all have one thing in common. We believe our differences are our strength. So we push for inclusion, challenge convention and bring in new perspectives, to inspire new ideas. Because when we connect by understanding what makes people different, we can create unforgettable experiences that enrich lives. Join us at razorfish.com.

Overview

As a Community Manager at Razorfish, you will be joining our 80+ person social discipline within our fast-growing Consumer & Content Experience practice.

In this role, we are seeking an entrepreneurial, motivated, and self-starting Community Manager to join our rapidly growing and dedicated Social Media team. This team creates and executes social media marketing campaigns for a multinational automotive corporation. The Community Manager will be responsible for monitoring the day-to-day execution of social media content, as well as assisting in executing larger brand activations and other special campaigns.

By leveraging your proven experience in social media marketing and community building, you will be responsible for cultivating positive relationships with our audience. Your day-to-day tasks will include monitoring all conversations on each social channel, reacting to conversations and directly engaging with audiences as well as proactively trend mining and looking for opportunistic ways to engage, responding to inquiries and reporting on the success of our content.

You'll partner with the broader team to feed insights about the community (what they love, hate, think and feel) to inform creative content and other marketing initiatives - ensuring everything we are creating and publishing is resonating with the brand’s audiences.

The perfect person for this role is someone who has a passion for creating meaningful connections, excellent communication skills, and a proactive approach to community management. If you thrive in a dynamic environment and are eager to contribute to the growth of an exciting community, we invite you to join our team!

Responsibilities

Foster and grow a vibrant social community of fans across various social channels

Use keywords to monitor and listen to relevant mentions

Respond promptly to community queries, comments and concerns - demonstrating a strong customer-first approach

Support the preparation of various social reporting

Cultivate and maintain positive relationships with community members, influencers and brand advocates - using knowledge from shows to spark lively on-brand dialogues

Follow and implement an already-established crisis escalation plan - navigating and addressing challenging situations with a strategic and measured approach to maintain a positive online community environment

Implement community guidelines and enforce content policies to ensure a positive and inclusive fan experience

Be on the forefront of real-time trends and culturally relevant moments - doing “trend-mining” to find relevant ways to proactively insert the brand / shows into the conversation in a way that will spark conversation

Stay up to date on current events, providing the client with recommendations as it relates to brand safety and social engagement

Provide sentiment classification to identify audiences’ reception and to accurately report on developments to the company’s stakeholders

Function as an extension of the brand on social by being extremely well-versed in brand’s tone and voice

Qualifications

1-3 years of professional work experience functioning in a role aligned to social media (Community Manager at an agency or at a large brand strongly preferred)

Direct experience in community management with the ability to showcase samples of previous work

Weekend / evening availability to cover major events and the ability to respond after-hours for important, timely or urgent matters

Strong understanding of social channels, trends and best practices

Experience using social marketing tools such as Emplifi, Netbase / Quid, Sprinklr, Sprout or Affinio is a plus.

Experience understanding and using data to inform community-based decisions, including audience insights, cultural trends and analytics

Excellent written and verbal communication skills with ability to present ideas and information clearly

Keen eye for detail is a must

Additional information

The Power of One starts with our people! To do powerful things, we offer powerful resources. Our best-in-class wellness and benefits offerings include :

Paid Family Care for parents and caregivers for 12 weeks or more

Monetary assistance and support for Adoption, Surrogacy and Fertility

Monetary assistance and support for pet adoption

Employee Assistance Programs and Health / Wellness / Comfort reimbursements to help you invest in your future and work / life balance

Tuition Assistance

Paid time off that includes Flexible Time off Vacation, Annual Sick Days, Volunteer Days, Holiday and Identity days, and more

Matching Gifts programs

Flexible working arrangements

‘Work Your World’ Program encouraging employees to work from anywhere Publicis Groupe has an office for up to 6 weeks a year (based upon eligibility)

Business Resource Groups that support multiple affinities and alliances

The benefits offerings listed are available to eligible U.S. Based employees, are reviewed on an annual basis, and are governed by the terms of the applicable plan documents.

Razorfish is an Equal Opportunity Employer. Our employment decisions are made without regard to actual or perceived race, color, ethnicity, religion, creed, sex, sexual orientation, gender, gender identity, gender expression, pregnancy, childbirth and related medical conditions, national origin, ancestry, citizenship status, age, disability, medical condition as defined by applicable state law, genetic information, marital status, military service and veteran status, or any other characteristic protected by applicable federal, state or local laws and ordinances.

If you require accommodation or assistance with the application or onboarding process specifically, please contact USMSTACompliance@publicis.com.

All your information will be kept confidential according to EEO guidelines.

Compensation Range : $53,200 - $67,200 annually. This is the pay range the Company believes it will pay for this position at the time of this posting. Consistent with applicable law, compensation will be determined based on the skills, qualifications, and experience of the applicant along with the requirements of the position, and the Company reserves the right to modify this pay range at any time. Temporary roles may be eligible to participate in our freelancer / temporary employee medical plan through a third-party benefits administration system once certain criteria have been met. Temporary roles may also qualify for participation in our 401(k) plan after eligibility criteria have been met. For regular roles, the Company will offer medical coverage, dental, vision, disability, 401k, and paid time off. The Company anticipates the application deadline for this job posting will be 9 / 30 / 25.

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