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Senior Manager, ABM Marketing
VirtualVocationsDorchester, Massachusetts, United States10 days ago
Job type
- Full-time
Job description
A company is looking for a Senior Manager, ABM (Demand Generation) AI Security.
Key Responsibilities :
Develop and execute a comprehensive ABM strategy targeting Fortune 500 and Global 2000 enterprises
Manage and optimize the ABM technology stack, integrating various tools for seamless account experiences
Create account segmentation models and execute multi-channel ABM campaigns to engage buying committees
Qualifications :
6+ years of B2B marketing experience with 3+ years in account-based marketing
Proven success in building ABM programs that drive pipeline acceleration and revenue growth
Hands-on experience with ABM technology platforms and data analytics tools
Strong analytical skills in account scoring and multi-touch attribution modeling
Experience in cybersecurity, AI / ML, or related enterprise technology markets preferred
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Senior Marketing Manager • Dorchester, Massachusetts, United States
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