Director of Product Management - Subscriptions

This job is with Warner Bros. Discovery, an inclusive employer and a member of myGwork – the largest global platform for the LGBTQ+ business community. Please do not contact the recruiter directly.

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

We are the now and the next. The power behind the people building the future. We are born from the spirit of innovation. We are created from the idea that people around the world want more, need more, deserve more. We are the home of the global digital revolution. We are CNN.

To see what it’s like to work at CNN, follow @WBDLife on

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Your New Role …

CNN is seeking a strategic and results-oriented Director of Product Management to lead our subscriptions product team and help expand our streaming and digital subscription offerings. This role is responsible for driving the execution of our subscription strategy across our portfolio of streaming and digital products. With millions of users engaging with our content daily, we are focused on building delightful, high-performing subscription experiences to drive CNN’s future growth – and this role will be a critical part of this mission. You will oversee a team focused on maximizing subscriber acquisition, retention, and lifetime value through innovative product experiences, data-driven decision-making, and cross-functional collaboration.

Your Role Accountabilities …

Product Strategy : Define and lead the product strategy for our direct-to-consumer subscription portfolio, driving clarity in a fast-evolving market. Identify high-impact opportunities to grow acquisition, retention, and lifetime value. Align cross-functional stakeholders around our product strategy and translate strategy into actionable roadmaps that deliver measurable results.

Team Leadership : Manage and develop a high performing team of collaborative, data-driven product managers, elevating standards around product discovery, experimentation, and customer insights.

Subscription Champion : Act as the key product voice for subscriptions and advocate for cohesive subscriber experiences across the organization. Influence cross-functional priorities and roadmaps across marketing, other product teams, data, and design.

Data, Insights, and Innovation : Leverage behavioral data, streaming and digital subscription market trends, and customer feedback to guide product strategy and prioritization and drive product innovation.

Communication :

Regularly represent subscription product priorities and roadmap at all levels of the organization, including executive leadership. Use compelling storytelling and data to drive cross-functional alignment and inform company-level decision-making.

Qualifications & Experience…

9+ years of product management experience, with at least 4 years in direct-to consumer subscription-based businesses, ideally in digital media, streaming, or related fields.

Demonstrated success driving product strategy and execution in a cross-functional environment.

Inspirational leader with track record of managing and mentor high performing product managers.

Expertise in product discovery, user-centered design, A / B testing, and agile development methodologies.

Deep understanding of subscription KPIs (conversion rate, churn rate, ARPU, LTV, CAC, and NPS) and how to use them to guide business decisions.

Exceptional cross functional collaboration and stakeholder management skills; able to influence and align stakeholders across teams without formal authority.

Excellent communication and storytelling ability across all levels of the organization, including experience presenting to executive stakeholders.

How We Get Things Done…

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at

www.wbd.com / guiding-principles /

along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, without regard to race, color, religion, national origin, gender, sexual orientation, gender identity or expression, age, mental or physical disability, and genetic information, marital status, citizenship status, military status, protected veteran status or any other category protected by law.

If you’re a qualified candidate with a disability and you require adjustments or accommodations during the job application and / or recruitment process, please visit our

accessibility page

for instructions to submit your request.

In compliance with local law, we are disclosing the compensation, or a range thereof, for roles in locations where legally required. Actual salaries will vary based on several factors, including but not limited to external market data, internal equity, location, skill set, experience, and / or performance. Base pay is just one component of Warner Bros. Discovery’s total compensation package for employees. Pay Range : $182,000.00 - $338,000.00 salary per year. Other rewards may include annual bonuses, short- and long-term incentives, and program-specific awards. In addition, Warner Bros. Discovery provides a variety of benefits to employees, including health insurance coverage, an employee wellness program, life and disability insurance, a retirement savings plan, paid holidays and sick time and vacation.

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