Hershey's Territory Sales Lead (Greater Richmond North VA)

Hershey's Territory Sales Lead (Greater Richmond North VA)

Posted Date : Nov 17, 2025

Requisition Number : 125987

Title : Territory Sales Lead

Job Location : Richmond, VA

Flexible Schedules Available

Summary

The Territory Sales Lead (TSL) ensures flawless execution of store level sales and promotion plans with customer retailers in assigned territory. The territory consists of high-volume food chain grocers and mass merchandiser customers. The TSL masters retail execution plans by driving incremental sales, implementing, and maintaining best-in-class promotional and merchandising strategies, and ensuring 100% distribution on authorized Hershey items across all classes of trade.A successful TSL will be driven, entrepreneurial, influential, and planful.

Responsibilities

Consultative Business Partnering

Customer Relationship Development and Management :

• Build and maintain consultative business relationships with customer Key Decision Makers (KDMs) at all levels.
• Partner and collaborate with KDMs to develop and execute action plans to increase sales. Cultivate a network of influential contacts at all levels of customers to achieve sales objectives.
• Leverage strategic relationships with KDMs to influence and negotiate customers' assistance in the merchandising of Hershey products.

Data Analysis :

Sales :

Merchandising

Achieve all merchandising objectives executing customer specific promotional plans to the sales floor using forward selling. Partnership at store level is critical for TSL's to effectively build, maintain and execute product on the sales floor, in addition to merchandising and maintaining permanent secondary displays and other display vehicles

Administrative Responsibilities

Complete and submit reports of daily and weekly activities, expenses, competitive activity, account changes, promotions and all administrative functions within assigned territory using company approved methods and technology

Qualifications

Education and Experience :

Minimum knowledge, skills and abilities required to successfully perform essential duties / responsibilities, with or without a reasonable accommodation :

Employees can expect to be paid a starting base salary of $50,000. Additional compensation may include overtime & incentives. Other benefits include health care, vision, dental, retirement, vacation, sick leave.

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Nearest Major Market : Richmond