Senior User Acquisition Manager (f / m / d)

Senior User Acquisition Manager (f / m / d)

JustDice is a leading developer of mobile gaming loyalty programs. We create engaging products that entice users to play captivating games and earn real rewards. JusDice is part of the Applike Group ecosystem, backed by strong financial support from Bertelsmann, and boasts a highly motivated workforce.

As Senior UA Manager your responsibility is to manage performance marketing campaigns across paid digital media channels, run bidding & creative optimization and experiments to improve performance, test new marketing channels and provide insights into performance of marketing campaigns. This role reports to the Head of Marketing.

What you will do :

• Plan and execute user acquisition campaigns across multiple channels such as mobile video networks, social media, content marketing, influencer partnerships etc.
• Work with the design team to develop creative campaigns and experiments, proactively test different hypotheses to improve creative performance.
• Analyze and optimize user acquisition campaigns to improve performance and ROI
• Stay up-to-date with industry trends and best practices in user acquisition and mobile gaming marketing
• Manage and nurture relationships with external partners such as influencer agencies, ad networks, and app stores.
• Proactively research and develop new tests to improve campaigns performance.
• Work closely with the product team to ensure that user acquisition campaigns are aligned with product goals and features.
• Test our products and competitors and come up with ways to improve impact on marketing initiatives.

Who you are :

Why you will love working here :

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