Sr Digital Manager (Media Strategy-Corporate Marketing)

A seasoned Sr Digital Manager (Media Strategy-Corporate Marketing) is needed to lead U.S. media strategy within the Global Media Team. This role oversees planning, execution, and stewardship of Corporate Marketing campaigns, partnering with Marketing, Decision Science, Insights, Creative, Policy, and Agency teams to deliver innovative, data-driven media strategies. Ideal candidates should possess deep paid media expertise, proven leadership in brand-focused campaigns, and the ability to influence stakeholders across functions. Comfort in a fast-paced, results-driven environment and multi-project management are essential. This is an opportunity to drive impactful, integrated media programs on a global scale.

Responsibilities :

• Serve as primary media POC and single-threaded owner of integrated media strategy and channel planning, partnering closely with agency and internal teams.
• Set the vision and strategic direction for the Corporate Marketing media investment, grounded in objectives and audience, channel, and marketplace insights, delivering innovation and business outcomes.
• Provide internal thought partnership and guidance to influence upstream media strategy deliverables and support connection into integrated Go-to-Market plans.
• Leverage quantitative and qualitative insights to lead the development of audience and media approach and drive tactical planning, execution, and optimization
• Partner with cross-functional partners and leadership across marketing, decision science, insights & creative, with external media agency, and Global Media teams to develop fully integrated work.
• Analyze campaign performance against KPIs and develop takeaways and recommendations for campaign optimization and reporting.
• Serve as Media SME in consultation with cross-functional leaders and teammates.

Minimum Qualifications :

Minimum 10 years of experience in media planning, within an agency or a customer organization.

Experience leading cross-functional groups and influencing outcomes across stakeholders and teams.

Experience managing a media agency.

Experience working in a fast-paced, ambiguous environment.

Experience in measurement, analytics, and mining insights to develop compelling recommendations and perspectives.

Experience in planning and executing scaled, integrated media strategies, multi-channel media campaigns, and working in data-driven environments.

Experience identifying opportunities for campaign optimization, as well as audience segmentation, based on findings from data and external research.

Knowledge and understanding of the trends impacting media, measurement, and analytics.

Preferred Qualifications :

Experience working directly with a creative team to integrate innovative ideas / strategy with media strategy and channel selection.

Experience working with data science / analytics teams to shape and integrate media strategies and channel selection with measurement plans and learning agendas.

Benefits :

401(k).

Dental Insurance.

Health insurance.

Vision insurance.

We are an equal-opportunity employer and value diversity, equality, inclusion, and respect for people.

The salary will be determined based on several factors, including, but not limited to, location, relevant education, qualifications, experience, technical skills, and business needs.

Additional Responsibilities :

Participate in OP monthly team meetings and participate in team-building efforts.

Contribute to OP technical discussions, peer reviews, etc.

Contribute content and collaborate via the OP-Wiki / Knowledge Base.

Provide status reports to OP Account Management as requested.

About us :

At OP, we help you harness the power of technology for maximum impact. A technology consulting and solutions company, we offer advisory and managed services, innovative platforms, and staffing solutions across a wide range of fields including AI, cyber security, enterprise architecture, and beyond. For nearly two decades, we've been challenging the status quo of the consulting industry serving up fresh, ingenious thinking through a radically lean structure. Together, this strategy delivers unprecedented performance at an unparalleled pace for faster results that propel your business forward.