Marketing Principal Associate (Hybrid)

Capital One, one of Fortune Magazine’s "100 Best Companies to Work For," is looking for a strategic, data-driven content strategist with a passion for storytelling to join our Content Marketing team on U.S. Card Performance Marketing.

Marketing Principal Associate will be a critical partner in shaping both our short term content strategy and long term strategic vision. Initial priorities will focus on attracting Card prospects through engaging inbound content, with a strong emphasis on our financial content hub and content-led SEO program. The Principal Associate will assist in driving our strategy beyond SEO to include distribution across additional channels, expanding content formats, and deepening engagement with customers throughout their journey.

The ideal candidate will have experience turning audience and competitive insights into actionable digital marketing strategies, leveraging data to guide decisions, and collaborating with internal and external partners. To be successful, the Principal Associate will need to excel working in white space, build powerful cross‑functional relationships and be comfortable interpreting multiple types of data and insights to inform recommendations. They should bring an audience-first mindset, ensuring that content strategies are rooted in customer needs and behaviors while aligning with business goals.

Responsibilities :

• Partner with internal and external teams to select and publish the most relevant audience-focused content each quarter that drives business outcomes
• Champion the voice of the customer by ensuring all content addresses specific customer needs and aligns with business objectives
• Lead the development and execution of a strategic inbound marketing agenda to attract prospects through inbound marketing channels (SEO, Social, Email).
• Design and execute content testing strategies to optimize creative, distribution and engagement approaches for maximum business impact
• Leverage insights to shape outbound strategy content recommendations
• Build and maintain strong partner relationships with internal and external teams to develop high-quality content
• Serve as the primary liaison for cross-functional collaboration, partnering closely with business analysts, marketing and channel teams, brand creative, risk / legal to ensure alignment and seamless execution.

The ideal candidate :

Basic Qualifications :

Preferred Qualifications :

At this time, Capital One will not sponsor a new applicant for employment authorization for this position.

Salary ranges by location :

This role is also eligible to earn performance based incentive compensation, which may include cash bonus(es) and / or long term incentives (LTI). Incentives could be discretionary or non‑discretionary depending on the plan.

Capital One offers a comprehensive, competitive, and inclusive set of health, financial and other benefits that support your total well‑being. Learn more at the Capital One Careers website. Eligibility varies based on full or part‑time status, exempt or non‑exempt status, and management level.

This role is expected to accept applications for a minimum of 5 business days. No agencies please.

Capital One is an equal opportunity employer (EOE, including disability / vet) committed to non‑discrimination in compliance with applicable federal, state, and local laws.

Capital One promotes a drug‑free workplace.

Capital One will consider for employment qualified applicants with a criminal history in a manner consistent with the requirements of applicable laws regarding criminal background inquiries, including, to the extent applicable, Article 23‑A of the New York Correction Law; San Francisco, California Police Code Article 49, Sections 4901‑4920; New York City’s Fair Chance Act; Philadelphia’s Fair Criminal Records Screening Act; and other applicable federal, state, and local laws and regulations regarding criminal background inquiries.

If you have visited our website in search of information on employment opportunities or to apply for a position, and you require an accommodation, please contact Capital One Recruiting at 1‑800‑304‑9102 or via email at RecruitingAccommodation@capitalone.com. All information you provide will be kept confidential and will be used only to the extent required to provide needed reasonable accommodations.

For technical support or questions about Capital One's recruiting process, please send an email to Careers@capitalone.com.

Capital One does not provide, endorse nor guarantee and is not liable for third‑party products, services, educational tools or other information available through this site.

Capital One Financial is made up of several different entities. Please note that any position posted in Canada is for Capital One Canada, any position posted in the United Kingdom is for Capital One Europe and any position posted in the Philippines is for Capital One Philippines Service Corp. (COPSSC).

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