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Partner Marketing Manager

Partner Marketing Manager

Tracksuit LimitedNew York, NY, US
30+ days ago
Job type
  • Full-time
Job description

Partner Marketing Manager

Tracksuit is on a mission to make brand tracking beautifully simple, affordable, and always-on partnering with some of the world's most impressive brands to bring clarity and ease to brand measurement.

We're looking for an ambitious, strategic, and hands-on Partner Marketing Manager to scale our global partner marketing program. With over 1,000 agency, media, performance, and brand partners already in our ecosystem, you'll own the global partner marketing strategy driving acquisition, activation, and engagement, and delivering campaigns and programs that fuel growth for both Tracksuit and our partners. Through scalable programs and standout campaigns, you'll turn partnerships into a source of advocacy, credibility, and demand while helping partners win more business and prove their value.

Based in New York with a global remit, you'll join our 20-person marketing team and work closely with Marketing, Partnerships, and GTM leaders. This is a high-impact role for a marketer who thrives at the intersection of strategy and execution, with a proven track record of transforming partner programs into scalable growth channels for B2B SaaS businesses.

As Our Partner Marketing Manager, You'll Report To Our Brand Lead And Be Responsible For :

  • Owning and delivering the global partner marketing strategy - building scalable programs and campaigns that drive agency acquisition, activation, engagement, and advocacy.
  • Designing and executing co-marketing campaigns with agency and strategic partners, spanning content, thought leadership, social, email, and events.
  • Creating lifecycle and enablement programs, from onboarding to referrals, that equip partners with the tools, collateral, and training they need to win more business and prove their value.
  • Collaborating closely with partnerships, sales, product and growth marketing, and GTM teams to embed partner voices into Tracksuit's broader business strategy.
  • Leveraging Tracksuit data and analytics to identify stories, demonstrate impact, measure performance, and continuously optimise programs for scale and ROI.
  • Managing budgets and resources for maximum efficiency and impact, ensuring every initiative ladders back to marketing and company goals.
  • Acting as a senior marketing presence across teams - influencing stakeholders, championing innovation, and making high-impact decisions that accelerate both Tracksuit's growth and partner success.

Why We Think You'll Love Working At Tracksuit :

  • Tracksuit is one of Australasia's fastest-growing startups and at just under 4 years old, we're already partnering with 800+ amazing brands across the US, UK, AU and NZ including MyFitnessPal, Steve Madden, Bondi Sands, Athletic Brewing and many more.
  • We're building the common language for brand and we're doing it with a globally distributed, tight-knit, and ambitious team. We're all about transparency, trust, learning, and building something we're proud of.
  • FYI - We're pet-friendly in principle and practice with the occasional four-legged visitor adding to the charm, not the chaos.
  • You'll join a passionate team on a rocket ship growth journey, with opportunities to shape the future of our product, company and culture. You'll get competitive pay, meaningful equity, generous leave, flexible working and a genuinely supportive, fun team to do your best work with.
  • You'll Be A Great Fit If You Have :

  • 35+ years in B2B SaaS marketing, including hands-on experience in partner or channel marketing
  • You're thoughtful, kind and empathetic - collaborative and love learning new things
  • A track record of designing and executing co-marketing initiatives that deliver measurable impact
  • Experience building scalable programs with third parties across acquisition, activation, engagement, and advocacy
  • Strong knowledge of agency business models and what drives their growth and success
  • A balance of strategic vision and tactical execution you're as comfortable mapping strategy as you are writing copy, pulling reports, or fine-tuning campaign details
  • The ability to influence and align cross-functional stakeholders, making confident, high-impact decisions
  • An analytical mindset with experience measuring performance, optimising campaigns, and tying brand outcomes to business results
  • Bonus points for experience with partner program management tools, event marketing, or AI-driven workflows.
  • $120,000 - $150,000 a year

    We practice transparent compensation at Tracksuit, which means we put a real focus on fair compensation for our people and their roles. We run comprehensive full-cycle comp reviews annually, as well as rolling promotions when you've levelled up. Your salary is supplemented with our best-in-class benefits package, as well as generous ESOP.

    Here's a few things we think make Tracksuit a great place to work :

    Compensation : Competitive market-rate salaries. We've also got a fully transparent compensation framework, so everything's out in the open.

    Equity : Every Trackstar gets a slice of the pie through our ESOP program.

    Wellbeing perks : 6 weeks paid leave, an annual wellness bonus, 401k, and access to top tier EAP services.

    Parental support : 12 weeks paid parental leave for all parents, extra support for IVF, and a phased return to work.

    L&D budget : $1000 per year to spend on your own learning and development plus heaps of internal opportunities for growth.

    Flex where it counts : We're office-first, with stunning hubs in NYC, London, Sydney and Auckland and we support flexibility in how you manage your time.

    But don't take our word for it! You'll be joining the :

  • Mumbrella Marketing Company of the Year 2022
  • HRD Employer of Choice
  • NZ Hi Tech Awards, Emerging Company of the Year 2024
  • AFR Best Place to Work Media and Marketing (4th place) 2024
  • Digiday Worklife 2025 awards :
  • Most Passionate Employees : Tracksuit Fuels Brands Passionate Employees Fuel Tracksuit

    Most Transparent Culture : Tracksuit, Where Transparency Keeps Us on Track

    We are committed to promoting a diverse and inclusive workplace a place where we can each be ourselves and do the best work of our lives.

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