Sr Marketing Technology Analyst - Hybrid

Job Family

Digital / Online Marketing

About Us

At Transamerica, hard work, innovative thinking, and personal accountability are qualities we honor and reward. We understand the potential of leveraging the talents of a diverse workforce. We embrace an environment where employees enjoy a balance between their careers, families, communities, and personal interests.

Ultimately, we appreciate the uniqueness of a company where talented professionals work collaboratively in a positive environment one focused on helping people look forward and plan for the best life possible while providing tools and solutions that make it easier to get there.

Who We Are

We believe everyone deserves to live their best life. More than a century ago, we were among the first financial services companies in America to serve everyday people from all walks of life.

Today, were part of an international holding company, with millions of customers and thousands of employees worldwide. Our insurance, retirement, and investment solutions help people make the most of whats important to them.

Were empowered by a vast agent network covering North America, with diversity to match. Together with our nonprofit research institute and foundation, we tune in, step up, and are a force for good for our customers and the communities where we live, work, and play. United in our purpose, we help people create the financial freedom to live life on their terms.

What We Do

Transamerica is organized into three distinct businesses : 1) World Financial Group, including Transamerica Financial Advisors; 2) Protection Solutions and Savings & Investments, comprising life insurance, annuities, employee benefits, retirement plans, and Transamerica Investment Solutions; and 3) Financial Assets, which includes legacy blocks of long-term care, universal life, and variable and fixed annuities. These are supported by Transamerica Corporate, covering Finance, People and Places, General Counsel, Risk, Internal Audit, Strategy and Development, and Corporate Affairs, which includes Communications, Brand, and Government and Policy Affairs.

Transamerica employs nearly 7,000 people. Its part of Aegon, an international financial services group serving approximately 23.9 million customers worldwide. For more information, visit transamerica.com.

Job Description Summary

Design and deploy marketing technology resources to optimize automated marketing campaigns, material distribution, agency / vendor management, platform use, and tracking, reporting, and analytics.

Job Description

Responsibilities

• Use expertise in marketing technology software and platforms to improve the user experience, reporting, and distribution.
• Conduct business process analysis and needs assessment to align marketing solutions with business initiatives.
• Serve as a senior liaison across business groups to create documentation for business and system requirements.
• Work on project teams to develop or modify complex processes and / or systems.
• Identify trends / issues and performance gaps.
• Gather feedback from stakeholders and provide discussion forums to improve the user experience.
• Maintain thorough knowledge of platforms, tools, and processes.

Qualifications

Preferred Qualifications

Working Conditions

The salary for this position generally ranges between $78,000 - $83,000 annually. Please note that the salary range is a good faith estimate for this position and actual starting pay is determined by several factors including qualifications, experience, geography, work location designation (in-office, hybrid, remote), and operational needs. Salary may vary above and below the stated amounts, as permitted by applicable law.

Additionally, this position is typically eligible for an annual bonus based on the company bonus plan and individual performance, at the companys discretion.

Applicants must be authorized to work for any employer in the U.S. We are unable to sponsor or take over sponsorship of an employment visa at this time.

This job description is not a contract of employment nor for any specific job responsibilities. The company may change, add to, remove, or revoke the terms of this job description at its discretion. Managers may assign other duties and responsibilities as needed. If an employee or applicant requests or requires an accommodation to perform job functions, the applicable HR Business Partner should be contacted to evaluate the accommodation request.

What We Offer

For eligible employees, we offer a comprehensive benefits package designed to support both the personal and financial well-being of our employees.

Compensation Benefits

Benefits Package

Health and Work / Life Balance Benefits

Inclusion & Diversity

We believe our commitment to diversity and inclusion creates a work environment filled with exceptional individuals. Were proud of our recognition through the Human Rights Campaign Corporate Equality Index, Dave Thomas Adoption Friendly Advocate, and several Seramount lists, including the Inclusion Index, 100 Best Companies for Working Parents, Best Companies for Dads, and Top 75 Companies for Executive Women.

To foster a culture of inclusivity, we offer various diversity and inclusion programs, including our employee-driven Employee Resource Groups (ERGs), open to all employees, providing a supportive environment to appreciate our differences and similarities.

Giving Back

We created the Aegon Transamerica Foundation in 1994. Through financial grants and employee volunteer efforts, the foundation supports nonprofit organizations focused on community well-being.

Transamericas Parent Company

Aegon acquired Transamerica in 1999. Since 1844, Aegon has grown into an international company serving over 23.9 million people globally, offering investment, protection, and retirement solutions with a mission to help people live their best lives. The company actively addresses environmental and societal issues, including climate change and diversity and inclusion.

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