Overview The Roku Channel (TRC) Content Partnerships team focuses on partnership growth strategy and account management. We work with VOD and Linear ad-supported content from over 300 content partners, ranging from large studios to smaller licensing houses. We use analytics to merchandise and advise partners on leveraging their libraries to drive monetization, and collaborate with product teams to improve content discoverability, viewer experience, and brand awareness. This team is responsible for the overall success of key content partners on The Roku Channel.
Before applying for this role, please read the following information about this opportunity found below.
From your first day at Roku, you\'ll make a valuable contribution in a fast-growing public company where many opportunities exist to gain experience across disciplines. The ideal candidate is excited to learn the ins and outs of streaming in a fast-paced environment and has partner-facing experience in the software / technology space (OTT preferred).
About The Roku Channel Ad-Supported Content Partnerships Team :
The Roku Channel (TRC) Content Partnerships Team is focused on partnership growth strategy and account management. We have both VOD (video on demand) and Linear ad-supported content, which we receive from over 300 content partners. Partners can range from large studios to smaller, niche licensing houses. We use analytics data around content performance to help us merchandise and advise partners on how to leverage their asset libraries with us to drive monetization. We also work closely with product teams on platform enhancements that can improve content discoverability, the viewer experience and brand awareness. This team is responsible for the overall success of key content partners on The Roku Channel.
Role The Content Partnerships team is seeking a Content Partnerships Associate who will act as a generalist across the team. You will develop a wide range of skills while refining expertise across various subjects, collaborating cross-functionally with Operations, Programming, Content Acquisition, Accounting, Accounts Payable, Analytics, Media Strategy, Ad Product, Ad Ops and Marketing. This role combines technical and business aspects and requires strong organizational and communication skills. The ideal candidate has partner-facing experience in the software / technology space (OTT preferred).
For California Only - The estimated annual salary for this position is between $67,000 - $81,000 annually. Compensation packages are based on factors unique to each candidate, including skill set, certifications, and location. This role is eligible for health insurance, equity awards, life insurance, disability benefits, parental leave, wellness benefits, and paid time off.
Responsibilities
Coordinate the submission, review and launch of new partner content, communicating with partners and working internally with Programming, Acquisition and Operational teams
Development of partner business review performance decks, working closely with Analytics and Marketing teams
Support the Accounting, Accounts Payable and Business Operations team in defining new or existing workflows and processes
Own end to end marketing campaign executions - from building media plans (audience targeting, budget allocation) to setting up campaigns & trafficking creatives in close collaboration with Ad Ops teams
Manage marketing campaigns post launch – monitoring delivery, optimizing creative and final wrap-up reporting
Hands on with monitoring dashboards and maintenance of business and operational documentation needed to inform decisions and guide planning
Aggregate feedback flagged by various stakeholders into comprehensive and actionable trackers to drive process improvement
Experience / Qualifications
Bachelor's degree in business, finance, marketing, communications, economics or related discipline; MBA preferred but not required
4+ years of experience in the digital media space
Experience leveraging advanced Excel skills and working in custom CMS tools
Background in analytics and synthesizing data into comprehensive presentation decks
External facing partnerships experience
Worked cross-functionally with internal technical and business groups
Self-organized with a structured thinking approach to workflows and problem solving
Superb communication skills – verbal, written, and presentation with ease and fluidity between technical and business topics
Plus - Knowledge of OTT platforms and technology; experience with digital content distribution workflows
Plus – Experience flighting and managing marketing campaigns and creative approvals process
Plus - Experience in Content Operations, ideally in a video delivery environment
Plus - Familiar with business applications – Google Ad Manager, Salesforce, NetSuite, JIRA, Zendesk, Confluence
Benefits Roku is committed to offering a diverse range of benefits as part of our compensation package to support our employees and their families. Our comprehensive benefits include global access to mental health and financial wellness resources. Local benefits may include healthcare (medical, dental, and vision), life, accident, disability, commuter, and retirement options (401(k) / pension). Our employees can take time off for vacation and other personal reasons to balance work and life needs. Not every benefit is available in all locations or for every role. For details specific to your location, please consult with your recruiter.
The Roku Culture Roku is a fast-paced company focused on collective success. We value independent thinking, bold ideas, collaboration and trust. We are problem-solvers who ship solutions to customers. Since 2002, we have pursued pragmatic innovation and growth. For more about Roku, visit the factsheet.
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Content Partnership • Santa Monica, CA, United States