Director of Network Success - Web Leads - US Based Remote

Director of Network Success

The Anywhere Leads Network comprises 500 brokers across Coldwell Banker, Century 21, ERA, Better Homes & Gardens Real Estate, Corcoran, and Sotheby's International Realty, with 8,000 certified agents. Our programs offer financial incentives to participating consumers alongside a partnership with certified real estate agents and a dedicated concierge team. This position will report to the Senior Director of Network Success. We are seeking a strategic and results-driven leader to optimize revenue growth and lead conversion success across our Anywhere Leads Network of brokers and agents. In this role, the Director of Network Success will leverage data analytics to enhance broker performance, foster cross-functional collaboration, and strengthen our partnerships. This role demands a strategic thinker with strong relationship skills to manage a high-performing broker network.

Responsibilities :

• Foster and nurture a transparent and trusted relationship with Brokers and Relocation Directors across the Anywhere Leads Network.
• Achieve or surpass closing targets for all assigned business lines, including Corporate Relocation, Partner Program, Web Leads, and Broker to Broker referrals.
• Create and implement effective coaching frameworks that drive broker performance and network productivity.
• Maintain optimal geographical coverage by securing high-performing brokers and agents to meet business demands.
• Conduct regular performance reviews and coaching meetings with network brokers to analyze data and set improvement goals.
• Collaborate closely with Brokers and Relocation Directors to assess agent team metrics and deliver actionable recommendations to enhance service quality and increase conversion performance across all business lines.
• Utilize data analytics tools to ensure broker accountability and address issues that could affect their standing within the network.
• Increase adoption of lead programs, products, and technology through strategic communications, targeted coaching, and comprehensive education initiatives.
• Leverage data insights to identify, recruit, onboard, and retain high-impact brokers that strengthen Anywhere Leads Network.
• Oversee broker start-ups, mergers and acquisitions, promotions, demotions, suspensions, and terminations by ensuring that documentation is complete and accurate.
• Collaborate cross-functionally with Data Insights, Product and Technology, Finance, Accounting, Franchise Contract Administration, Legal, IT, Education, and other departments to identify opportunities for operational improvements across the organization, ensuring the seamless integration of company-wide initiatives.
• Partner with the Senior Director, Network Success, to evaluate and recommend changes to broker relationships, including suspensions or terminations, when necessary due to performance deficiencies, coverage gaps, agent certification compliance issues, payment problems, brand disaffiliation, ethical concerns, or other substantive concerns.

Qualifications :

Preferred Qualification / Experience :

Travel requirements may include :

Our Leads Group is a dedicated organization within Anywhere focused on delivering high-quality, high-converting leads to Anywhere affiliated brokers and agents across Anywhere's six residential real estate brands. The Leads Group oversees numerous national real estate programs offering consumers a distinct value proposition when completing one of the largest financial transactions of their life by providing access to a top-tier affiliated agent from one of Anywhere's owned and franchise brands as well as, in some cases, a cash back or equal benefit upon a closed transaction where permitted. The Leads Group is committed to optimizing lead generation marketing, technology, and outcomes across Anywhere.

At Anywhere, we are empowering everyone's next move your career included. What differentiates us is our scale, expertise, network, and unique business model that positions us as a trusted advisor throughout every stage of the real estate transaction. We pursue talent strategic thinkers who are eager to always find a better way, relentlessly focus on talent, obsess about growth, and achieve exceptional results.

We value our people-first culture, which thrives on empowerment, innovation, and cross-company collaboration as we keep moving the world forward, together.

EEO Statement : EOE including disability / veteran