Job Description
Job Description
Are you ready to be part of a company that's not just talking about the future, but energetically shaping it? Join the Microvast Team (NASDAQ : MVST), a technology innovator that designs, develops and manufactures lithium-ion battery solutions. Founded in 2006 and headquartered in Stafford, TX, Microvast is renowned for its cutting-edge cell technology and its vertical integration capabilities which extend from core battery chemistry (cathode, anode, electrolyte, and separator) to battery packs. By integrating the process from raw material to system assembly, Microvast has developed a family of products covering a broad breadth of market applications. More information can be found on the corporate website : www.microvast.com
If you’re ready to be part of a company that’s not just adapting to change, but driving it, Microvast is the place for you. Apply now and electrify your career with a true leader in the global energy transformation.
Position Summary
We are looking for a dynamic and creative Product Marketing Manager to join our team. This role will be essential in driving the marketing strategy for our product line across key verticals, including commercial vehicles, mining, and energy storage. The ideal candidate will have a deep understanding of product marketing, strong communication skills, proficiency in social media, and experience in design, battery and automotive experience is a plus. You’ll work closely with cross-functional teams to create compelling content, build our brand presence, and increase market awareness. This position requires excellent problem-solving and decision-making skills, the ability to work with minimal supervision, and the ability to perform duties effectively.
Primary Duties and Responsibilities :
Develop and articulate clear, compelling, and differentiated product messaging for our lithium-ion battery products targeted at commercial vehicles, mining, and energy storage markets.
Lead the execution of go-to-market strategies for new products and solutions, collaborating with sales, product development, and customer success teams to ensure alignment across all touchpoints.
Design and implement multi-channel marketing campaigns that drive awareness, engagement, and sales. This includes ABM (account-based marketing) programs, social media campaigns, blog posts, product brochures, case studies, and email marketing.
Manage our social media platforms (LinkedIn, etc.), build a strong online presence, engage with industry stakeholders, and creating content that highlights our product offerings and thought leadership in battery space.
Conduct market research and Voice of Customer exercises to understand customer needs, competitive landscape, and industry trends. Use insights to optimize product positioning and marketing strategies.
Create or manage the creation of visually appealing marketing materials, presentations, and product documentation. Ensure that all collateral reflects the brand’s identity and values.
Collaborate with engineering, sales, and leadership teams to gather insights and feedback, ensuring product messaging and positioning are aligned with customer needs and market demands.
Track, analyze, and report on the effectiveness of marketing campaigns. Continuously optimize marketing efforts based on performance data.
Required qualifications, capabilities and skills :
Desired Experience
Compensation and Benefits
Benefits
Along with competitive pay, as a full-time Microvast employee, you are eligible for the following benefits :
Expected Compensation
Annual salary + cash and stock awards + benefits
Pay offered may vary depending on multiple individualized factors, including market location, job-related knowledge, skills, and experience. The total compensation package for this position may also include other elements dependent on the position offered. Details of participation in these benefit plans will be provided if an employee receives an offer of employment.
Applicants for employment at Microvast must be a U.S. citizen or national, U.S. permanent resident (i.e. current Green Card holder), or lawfully admitted into the U.S. as a refugee or granted asylum.
Microvast is an Equal Opportunity employer. All qualified applicants will receive consideration for employment without regard to any factor, including veteran status and disability status, protected by applicable federal, state or local laws.
Microvast is also committed to working with and providing reasonable accommodations to individuals with disabilities. Please let your recruiter know if you need an accommodation at any point during the interview process.
Privacy is a top priority for Microvast. We build it into our products and view it as an essential part of our business. To understand more about the data we collect and process as part of your application, please view our Privacy Policy - Microvast.
Product Marketing Manager • Stafford, TX, US