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Marketing Specialist

Marketing Specialist

MediabistroPalo Alto, CA, United States
30+ days ago
Job type
  • Full-time
Job description

Responsibilities :

  • Understand key software-defined data center, cloud infrastructure, network virtualization, and cloud-native technologies and the corresponding products
  • Develop positioning and messaging that resonates with Cloud Service Providers, relating solution capabilities in terms that they understand
  • Develop core marketing collateral (solution briefs, presentations, web content, sales and partner enablement material) and build the whole spectrum of sales tools and collateral (PowerPoint presentations, datasheets, white papers, customer case studies, demos, and training materials)
  • Define pricing and packaging using consumption-based model for products and solutions that optimize revenue generation.
  • Set and monitor key marketing metrics to ensure business success
  • Create compelling marketing messages and value prop statements

Requirements :

  • BA / BS degree in Computer Science / Engineering. Preference for a technology degree.
  • Minimum 3 years of experience preferably in product marketing for cloud infrastructure B2B products
  • Excellent written and verbal communications skills.
  • Ability to translate technology features into business benefits.
  • Work experience in cloud technologies product marketing, product management, or equivalent experience in technical marketing of enterprise software technology industry a plus.
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    Marketing Specialist • Palo Alto, CA, United States

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