Paid Media Manager
Achieve Test PrepOxnard, CA, US- Full-time
Paid Media Manager
Achieve Test Prep's mission is to make higher education more accessible and affordable for working adults. Achieve offers live, online instruction, 1-on-1 tutoring and mentoring, and flexible course schedules that empower non-traditional college students to test out of college credits and earn higher level professional licenses.
Role Overview : Achieve is looking for a strategic, data-driven Paid Media Manager to drive growth in our digital acquisition channels including search, social, display, and third-party U.S. based lead platforms. This role is critical in fueling our enrollment funnel with high-quality leads while balancing cost-efficiency and scalability. Reporting to the Director, Online Marketing.
If you're a hands-on performance marketer who thrives in fast-paced environments and knows how to deliver measurable growth, this role offers immediate impact and long-term opportunity.
Roles & Responsibilities :
Manage paid campaigns across Google Ads (Search, YouTube), Meta (Facebook / Instagram), and Bing Ads
Launch and scale remarketing, retargeting, and lookalike campaigns
Oversee lead generation platforms and vendor performance
Track and improve key metrics like CPL, ROAS, conversion rate, and lead quality
Collaborate with creative and content teams for ongoing A / B testing
Maintain compliance with TCPA, CAN-SPAM, and internal data privacy policies
Deliver weekly reports with actionable recommendations and insights
Desired Skills and Experience :
2-4+ years in paid media, lead generation, or performance marketing
Proven experience managing $50k+ monthly ad budgets
Familiarity with third-party lead platforms, partner negotiations, and quality control
Strong knowledge of Google Ads, Meta Ads Manager, Bing, GA4, and Looker Studio
Analytical mindset and comfort with data, dashboards, and conversion tracking
Bonus : Understanding of lead delivery systems, CRMs, and webhook / API integrations
Job Details : Type : Full-Time
Schedule : Flexible schedule with a minimum of 5 hours overlap during the 9 : 00 AM - 5 : 00 PM EST business day
Remote : 100% Online
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