Unlock Health is hiring : Paid Performance Media Manager in Nashville

Paid Performance Media Manager

Unlock Health breaks down the walls that healthcare providers have lived with for decades. We connect the dots across managed care and marketing so that providers can realize their missions and patients can get the right care. We've brought together the top healthcare marketing organizations to make this vision a reality, with a team of experts in managed care, technology, and ROI design.

Title : Paid Performance Media Manager

Direct Manager Title : Digital Program Director

Direct Reports : None

Location : Remote or hybrid in Nashville, TN

The Role : The Paid Performance Media Manager ensures successful digital campaign strategy, development, execution, and management. The role requires junior employee mentorship, adherence to benchmarks and maintaining of technical skills. It also requires the ability to plan digital campaign strategy for new and existing service lines for active clients.

What You'll Do :

• Campaign Management
• Work closely with Digital Specialists to build out and implement campaigns
• Manage day-to-day campaign operations and provide real-time information and status updates to Client Lead and larger team
• Collaborate with the Implementation team on call tracking, conversion pixel installation and troubleshooting
• Launch campaigns on time with accuracy
• Monitor campaign performance and proactively address any issues impacting performance
• Cover for colleagues during absences or whenever necessary
• Reporting
• Deliver accurate and timely performance reports to be shared with clients
• Attend monthly reporting calls, collaborating with the Client Lead, Strategy team and Pod Director as necessary on providing insights and recommendations for improved performance
• Review data trends, adjust reports as needed and optimize campaigns accordingly
• Growth & Development
• Maintain certifications and stay up to date on industry changes
• Meet or exceed documented performance goals
• Continuously learn and develop technical skills to stay updated on platform changes and iterations
• Cross-train in varied paid media offerings - SEM, Social & Programmatic
• Be willing to tackle initiatives that fall outside of your day-to-day duties, as necessary, for client success

Ideal Qualifications

Nice to Have

Perks and Benefits

About Unlock :

Unlock Health redefines what a marketing and advertising agency can do in healthcare by breaking down walls that have existed for decades. We've combined the best teams in healthcare marketing to help every client live their mission to promote, maintain, and restore health. Our "super agency" approach connects creative, content, and strategy to remove the guesswork from growth, measured by ROI technology. By bringing together the top talent in the industry, we are reshaping the future of healthcare marketing.

We believe our business can only grow by including our Vision and Values in everything we do. Our hiring process is no different. We interview and hire based on our values, which you can learn more about here.

Equality Opportunity Employer Statement Unlock, and its affiliate companies, is an equal opportunity employer dedicated to building an inclusive and diverse workforce. We provide equal employment opportunities without regard to an applicant's race, color, religion, sex, sexual orientation, gender identity or expression, pregnancy, age, national origin, disability status, genetic information, protected veteran status, or any other characteristic protected by law.