Job Description
Job Description
A top client is seeking a strategic and results-driven Vice President of Sales in Northern Virginia to drive a high-performance, data-informed sales organization across both the home health and hospice service lines. This person should balance strategic oversight with hands-on leadership, building systems, coaching teams, and shaping culture.
Reporting directly to the President, the Vice President of Sales will be responsible for developing and executing the company’s go-to-market strategy in both existing and new geographies, leading a scalable and high-performing sales organization, and driving profitable revenue growth.
As the VP of Sales you will be responsible for :
Strategic Vision & Growth Leadership
- Design and implement growth strategies to increase patient census and market share across Home Health and Hospice divisions.
- Establish performance standards and implement KPIs aligned with growth and patient census goals for both the overall organization and individual performance.
- Partner with executive leadership to forecast growth, set realistic targets, and align sales with operational capacity.
- Assess current team and commission structure and develop strategic recommendations to ensure sales organization is poised to scale with both organic and inorganic growth.
Sales Team Development & Coaching
Manage, mentor, and develop a team of community liaisons and account executives.Implement structured sales training, ride-alongs, and weekly performance reviews.Foster accountability through cross-functional collaboration between sales, clinical, finance and operations teams.Business Development : Market Expansion & Relationship Management
Expand referral networks with hospitals, skilled nursing facilities, assisted living communities, and physician practices.Identify market trends and competitive shifts to adapt tactics in real time.Drive consistency and professionalism in external partner communication.Support key relationships and partnerships to advance the company’s market position and reputation.Data-Driven Execution & Sales Operations
Oversee CRM utilization and ensure accurate reporting and data hygiene.Develop referral tracking dashboards and performance analytics.Partner with marketing to ensure alignment of messaging and lead generation.Support the development and ongoing management of the sales budgetTo be successful in the role you must possess :
8+ years in healthcare sales leadership, with direct experience in home health or hospice.Proven track record of cultivating high-performing teams and mentoring talent to exceed organizational goals.Familiar with Medicare regulations, hospice compliance standards, and referral dynamics.Skills
Strategic thinker with analytical chops; adept at managing KPIs and sales dashboards.Motivational coach who develops talent through structure and inspiration.Confident communicator with C-suite presence and field credibility.Executive presence, exceptional communication, negotiation, and relationship-building skillsStrong process builder : can implement territory plans, incentive programs, and CRM workflows.If you are ready to work with a growing organization where you can me an impact, please apply today!