Marketing Manager

Marketing Manager

The Marketing Manager will be a dedicated in-house resource that will plan, direct, and coordinate the marketing of all products and services through the following duties.

Essential Functions

• Identifies market potential, establishes market strategies, estimates potential sales, introduces market, and distribution / channel issues.
• Establishes strategic marketing goals to meet organization's objectives and increase market share and profitability of products and services.
• Designs and develops the product catalog, flyers, website, and videos.
• Oversees and evaluates market research and adjusts catalog marketing strategy to meet changing market and competitive conditions.
• Helps develop, establish, and assure maintenance of consistent company format for all catalogs and other media materials.
• Defines promotional activities, publicizing the product through the press, sales force, and alternate distribution channels.
• Provides expertise in particular product area and develops strategies and applicable portions of the company business plan.
• Coordinates product introduction and market exploitation with marketing and sales organizations to ensure maximum penetration of market segment.
• Plans, organizes, and coordinates assigned programs to ensure accomplishment of financial / budgetary goals and optimum allocation of resources.
• Prepares and presents marketing activity reports to leadership team.
• Manages resources to execute assigned programs.
• Researches and assures adherence to legal and postal regulations related to catalogs.

Competencies

Supervisory Responsibility

This position manages all employees of the Marketing department and is responsible for performance management, hiring, and termination of the team members within the department.

Work Environment

This position operates in a professional office environment. This role routinely uses standard office equipment. This position required frequent visits to all areas within the facility, including the manufacturing area. The noise level in the manufacturing environment can be loud.

Physical Demands

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. This is largely a sedentary role; however, some filing is required. This would require the ability to lift files, open filing cabinets, and bending or standing on a stool as necessary. May be required to lift up to 10 pounds.

Position Type & Expected Hours of Work

This is a full-time, non-exempt position. Standard days and hours of work are Monday through Friday, 8 : 00 a.m. to 5 : 00 p.m., with occasional flexibility required based on campaign deadlines or urgent tasks.

Travel

Minimal travel is expected for this position, primarily for occasional industry events, conferences, or team meetings.

Required Education & Experience

Preferred Education & Experience

Equal Employment Opportunities (EEO)

Puck provides equal employment opportunities (EEO) to all team members and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, Puck complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. This policy applies to all terms and conditions of employment, including recruiting, hiring, placement, promotion, termination, layoff, recall, transfer, leaves of absence, compensation, and training.

Puck expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status. Improper interference with the ability of Puck's team members to perform their job duties may result in discipline up to and including discharge.

Other Duties

Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties or responsibilities that are required of the team member for this job. Duties, responsibilities, and activities may change at any time with or without notice.