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Senior Product Marketing Manager - US Only

Senior Product Marketing Manager - US Only

DeepHealthBoston, MA, United States
7 days ago
Job type
  • Full-time
Job description

About DeepHealth

DeepHealth is a wholly-owned subsidiary of RadNet, Inc., a leading provider of diagnostic imaging in the United States. We build on and enhance the capabilities of the companies we have integrated and rebranded : Aidence, Quantib, DeepHealth Breast, Kheiron, SeeMode and eRAD. With expert in-house development teams and customers worldwide, we develop AI-powered health informatics and population screening solutions based on a strong understanding of healthcare's biggest challenges and opportunities.

About the Role

As a Senior Product Marketing Manager, you will own the go-to-market strategy for one or more key products or suite of products / portfolios. You’ll lead cross-functional launches, drive messaging and positioning, and act as the connective tissue between product, marketing, sales, and customer success. You’ll bring deep customer insight, commercial acumen, and storytelling craft to shape how our solutions are brought to market and adopted.

Key Responsibilities

Go-to-Market Strategy & Product Launches

Own and lead GTM strategy and execution for key products and solution portfolios

Drive cross-functional solution launches with clear plans, positioning, and timelines

Ensure internal readiness across sales, marketing, customer success, and support

Messaging & Positioning

Translate complex features into compelling customer benefits and clear value propositions

Develop messaging frameworks in partnership with product, based on deep customer and market insights

Create impactful marketing and sales enablement assets—pitch decks, battle cards, web assets

Customer & Market Insights

Partner with market intelligence to gather competitive insights and inform roadmap, segmentation, GTM planning and messaging

Continuously refine positioning based on customer feedback and market dynamics

Campaigns & Communications

Collaborate with brand, content, and campaign teams to create product-specific content and campaigns

Lead product marketing content strategy across channels—web, social, internal updates, etc.

Measure and report on campaign effectiveness to optimize engagement and pipeline growth

Partner Marketing

Work with channel and ecosystem partners on joint GTM strategies and co-branded initiatives

Develop partner-facing enablement resources to support collaboration and growth

8+ years of product marketing experience, ideally in SaaS, health tech, or similarly regulated industries

Proven track record of launching products and driving market impact

Proven track record in developing product marketing strategy, positioning, messaging frameworks, and sales enablement materials

A strategic thinker who’s equally comfortable getting tactical

Excellent written and verbal communication skills

Strong analytical mindset with experience using data to drive decisions

Comfortable working cross-functionally in a fast-paced, ambiguous environment

Excellent project management and organizational skills—able to juggle multiple initiatives without losing focus

Experience with tools like Salesforce, HubSpot, or similar analytics & CRM platforms

Bachelors Degree

Microsoft Office experience required

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Senior Product Marketing Manager • Boston, MA, United States

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