Growth Marketing Manager

SamCart

is looking for a performance-driven

Growth Marketing Manager

to own our digital acquisition efforts. This is an early member of a small and growing team at SamCart, not a gear-in-the-machine position. This role will drive acquisition efforts, ad spend, campaign optimization, and email marketing across various brands under SamCart.

The right hire will be an inspiring and diligent marketer with prior experience developing and executing acquisition strategies, writing conversion-focused content, running ad spend, and measuring results. The key to success in Marketing at SamCart is testing, learning, and optimizing quickly.

Responsibilities :

At least 5 years of marketing experience at an eCommerce or SMB start-up or small organization

Background in performance or growth marketing, media buying, email marketing, or digital marketing

Expert at running campaigns at scale, understanding data, measuring results, and optimizing quickly

Deep and working knowledge in scaling paid digital acquisition channels, including Meta, Google Search, YouTube, and TikTok.

Experience working with marketing agencies, focused on managing ad spend

Superb persuasive and direct response writing experience focused on converting and upselling

Hubspot email marketing and CRM experience

Strong analytical skills - must have the ability to turn data into optimizations across funnels. Youre obsessed with ROAS, CAC : LTV, AOV, and in-platform ad metrics.

Strong project management and organizational skills to manage multiple projects in a fast-paced, deadline-driven environment

Strong internal communication skills and ability to collaborate with team members across multiple departments to drive projects to completion

Get it done attitude

Qualifications :

Manage, analyze, optimize and scale current campaigns across multiple brands to increase user acquisition and drive revenue

Drive ad spend decisions at over $250,000 of spend per month

Manage and partner with ad agency, driving campaign and spend decisions

Keep ROAS and CAC at specified thresholds per brand

Drive higher average order value from leads in the initial purchase process and post-purchase

Strategize, write, and deliver daily emails to leads and buyers to drive conversions, cross-sells, and buyer engagement

Research, test, and implement new acquisition channels and methods that drive marketing leads and buyers

Deliver critical reporting and analysis to Marketing leadership on spend, ROAS, CAC, AOV, and other key metrics

Manage acquisition budget, obsessing over revenue outcomes, spend, conversion CPAs, and burn

Work cross-functionally with Marketing team and other departments, including Sales and Product

Additional Technical Skills :

Project management tools like Notion, Pendo or Mixpanel

Website tools including Webflow and Framer

Marketing and sales tools like Salesloft and Hubspot

This is what youll love about SamCart :

Our co-founders always say Their success is our success and we believe that about our people too! We want everyone to love their job at least 80% of the time and when you are successful, the whole team is successful.

Diversity adds value to everything we do - We hire from and for a wide range of backgrounds and experiences to allow the team to bring their own unique ways of thinking and working to each project

We have unlimited PTO with an encouraged 14-day minimum to empower our team members to maintain a healthy balance in their day-to-day lives.

Yay, we have 401K!

Health Insurance premiums are covered 100% by SamCart for you +1, be it a significant other or child.

Supportive Parental leave policies for all parents

Career growth and development are essential here at SamCart and we want all team members to build sustainable, future-proof and adaptable careers.

Our Core Values : Be Transparent :

We communicate openly, thrive on feedback, and check our egos at the door.

Be Human :

We operate with compassion and always assume positive intent.

Be an Owner :

We are all owners of the business. We take pride in our work and know that the success of our customers and the business contributes to our individual success.

Be Creative and Commit :

We collaborate, create resourceful solutions, and work as a team to get it done.

Be You :

We are stronger together because of the unique qualities we each bring to the team. We believe in balance, making time for fun, and enjoying the work we do!

Want to learn more about what SamCart Culture looks like? Check out our Culture Page here : Culture @ SamCart

Job type : Remote job

Tags : growth

manager

technical

management

marketer

marketing

sales

ecommerce

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