Senior Manager, Financial Planning & Analysis - Sales & Marketing

Senior Manager, Financial Planning & Analysis - Sales & Marketing

Here at Appian, our core values of respect, work to impact, ambition, and constructive dissent & resolution define who we are. In short, this means we constantly seek to understand the best for our customers, we go beyond completion in our work, we strive for excellence with intensity, and we embrace candid communication. These values guide our actions and shape our culture every day. When you join Appian, you'll be part of a passionate team that's dedicated to accomplishing hard things.

We are seeking a highly motivated and experienced Senior Manager of FP&A to join our growing finance team. In this pivotal role, you will sit at the intersection of FP&A, Sales, and Marketing. You'll be a key financial partner to our Sales and Marketing functions and help drive financial discipline across those departments. This position requires someone who can translate financial data into actionable business strategies and thrive in a fast-paced, high-growth environment.

Responsibilities :

• Serve as the primary Finance business partner for the Sales and Marketing organizations, building strong relationships within those teams and across Finance to provide financial guidance and support strategic decision-making.
• Lead the development of annual budgets, long-range strategic plans, and monthly forecasts for the Sales and Marketing functions. This includes detailed headcount planning, departmental operating expense analysis, and return on investment analysis of marketing program spend.
• Partner with Revenue Operations to design, model, and manage the annual sales quota setting process. Analyze historical performance and market potential to ensure quotas are ambitious yet achievable.
• Collaborate with the entire FP&A team on creating and maintaining the consolidated company financial model.
• Develop and maintain scalable processes to enhance visibility into financial forecasts and performance, collaborating with teams across the business to maximize predictability.
• Drive special projects and conduct ad-hoc analyses to support decision making, including new products, marketing program spend, and other growth initiatives.
• Prepare presentations and analysis for senior Finance leadership and Appian's executive team.
• Participate in special projects and initiatives as required.

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