Randstad USA is hiring : SEO Strategist - GEO & AI Optimization in Madison

Job Summary

This role seeks an experienced SEO strategist with a strong focus on AI and GEO (Generative Engine Optimization) to develop and implement innovative search strategies. The position involves collaborating across teams to enhance content visibility through structured data, monitoring AI‑driven search trends, and educating stakeholders on the evolving landscape of search technology. Candidates should possess over five years of SEO expertise, with a particular emphasis on technical SEO, AI optimization, and data analysis.

Location & Compensation

Telecommute | Contract to Permanent | $65 – $67 per hour | 9am – 5pm | Bachelors

Responsibilities

• Develop and execute SEO strategies with a strong focus on GEO and AI‑driven optimization
• Implement structured data and metadata strategies to support AI understanding and content visibility
• Collaborate with engineering, product, and content teams to ensure SEO is integrated across all stages of development
• Monitor search trends and algorithm updates, especially those related to AI and generative search technologies
• Analyze performance data and provide insights to improve organic visibility and engagement
• Advocate for SEO best practices across teams and help educate stakeholders on the evolving search landscape

Qualifications

Equal Opportunity Employer

Race, Color, Religion, Sex, Sexual Orientation, Gender Identity, National Origin, Age, Genetic Information, Disability, Protected Veteran Status, or any other legally protected group status.

Benefits

Medical, prescription, dental, vision, AD&D, and life insurance offerings; short‑term disability; and 401K plan (all benefits based on eligibility).

Legal Notice

This posting is open for thirty (30) days. It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.

Contact

If you require a reasonable accommodation to make your application or interview experience a great one, please contact HRsupport@randstadusa.com .

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