Senior Manager, Lifecycle Marketing

Senior Manager, Lifecycle Marketing

Xometry (NASDAQ : XMTR) powers the industries of today and tomorrow by connecting the people with big ideas to the manufacturers who can bring them to life. Xometry's digital marketplace gives manufacturers the critical resources they need to grow their business while also making it easy for buyers at Fortune 1000 companies to tap into global manufacturing capacity.

The Senior Manager, Lifecycle Marketing is responsible for developing and executing programs that drive activation, repeat usage, and long-term customer retention across Xometry. This role owns the strategy, execution, and performance of email and CRM-based engagement, using data-driven insights, segmentation, and behavioral triggers to deliver timely, relevant communications across the customer journey.

As part of the broader engagement team, this role collaborates closely with product, content, sales, customer success, and analytics to ensure communications are personalized, value-driven, and aligned to business and platform goals.

Responsibilities :

Lifecycle Strategy & Execution

• Design and execute lifecycle programs across onboarding, reactivation, loyalty, and win-back stages
• Create and manage triggered campaigns based on behavioral data and customer segmentation
• Partner with product and customer success to identify key journey moments and engagement gaps
• Own campaign planning, testing, and optimization from concept through analysis

Email & CRM Channel Ownership

Performance & Insights

Cross-Functional Collaboration

Qualifications :

Xometry is an equal opportunity employer. All applicants will be considered for employment without attention to race, color, religion, sex, sexual orientation, gender identity, national origin, veteran, or disability status.

For US based roles : Xometry participates in E-Verify and after a job offer is accepted, will provide the federal government with your Form I-9 information to confirm that you are authorized to work in the U.S.