Omnichannel Strategy Manager

Job Posting

At Johnson Outdoors, we create amazing outdoor experiences for adventurers, by adventurers. Come help shape the growth of Johnson Outdoors by driving the growth of the omnichannel and e-retail business by creating and executing digital strategies that enhance online visibility, optimize the digital shelf, and increase conversion. Collaborate cross-functionally with internal teams, sales, and account leads to deliver seamless customer experiences for our national e-retailers. Check out our iconic outdoor brands in Fishing, Watercraft, Camping and Diving!

Key Responsibilities :

• Strategy Execution and Support :
• Strategy creation and implementation : Assists in the rollout of omnichannel strategies, focusing on improving digital shelf visibility and product discoverability across key e-retailers.
• Campaign coordination : Collaborates with internal teams to manage digital marketing budgets and coordinate promotional campaigns with retail partners.
• Sales support : Collaborates with sales and account leads to ensure that digital merchandising initiatives align with retailer-specific strategies and sales objectives.

Omnichannel Digital Strategy Management :

Performance Improvements :

Other : Performs other duties as assigned.

Knowledge & Background Requirements : Typically requires a bachelors degree in...